'Branding and marketing you' workshop
Stop being the best kept secret and become the go-to brand!
Today's business world is extremely competitive and crowded.
To stand out from the crowd and become influential in your sphere of business, you need to find out what sets you apart from everyone else.
Individuals who develop a personal branding and marketing approach, outperform their competitors.
Building and marketing an authentic and relevant brand will help you:
- Consistently make the best impression
- 'Stand out' and have an air of distinctiveness
- Build a reputation that precedes you
- Raise your profile and visibility
- Better communicate the value you deliver
- Understand how to get others to talk about you in a way that builds your credibility
- Get better business results
If you are serious about 'standing out' and gaining competitive advantage, sign up for the workshop to take your brand to the next level.
At the workshop you will:
- Understand branding and the characteristics of great brands
- Receive an overview of personal branding and its importance to business success
- Conduct a personal branding audit
- Understand your personal brand and how you are perceived by others
- Understand key aspects to consider when positioning and packaging a personal brand
- Partake in practical exercises to 'package' your personal brand
- Develop a personal brand signature
- Develop a personal brand story
- Define key steps to build and market your personal brand
- Develop an action plan to 'put your personal brand to work'
You get:
- Branding and Marketing you one-day workshop
- Branding and Marketing you in a box, which includes:
- Branding and Marketing you book
- Branding and Marketing you DVD
- Branding and Marketing you Action Log
- Branding and Marketing you challenge cards
- 1hr strategy session with personal branding specialist, Donna Rachelson
Time: 07:30 - 16:00
Venue: to be confirmed, Johannesburg
Cost: R5,500 ex VAT per person
