This programme includes travel to three significant business destinations - South Africa, East Africa and West Africa, and is structured to balance in-depth content and thinking around the African business environment with practical insights and immersions crucial to building business acumen on the continent.
Who should attend?
Individuals and organisations who are currently doing business on the African continent, or those considering entering this thriving market for the first time.
How will you benefit?
At the end of the programme, you will be able to:
Describe innovation and technology practices in Africa
Recognise distribution channels and infrastructure in Africa
Explain the diversity of African consumers
Identify the challenges and opportunities of trading across borders
Compare and contrast the politics and policies that shape the business
Date: 19 June 2014
to 28 June 2014
Venue: Johannesburg, Lagos and Nairobi, Johannesburg