This is a four-hour course that offers business and sales people ways to improve the impact of their executive summaries. You will receive customised instruction and hands-on practice.
Contrary to its name, an executive summary should present a business case rather than a summary of your proposal. Learn to write an effective and persuasive executive summary using best practice techniques. Create one in the workshop.
nFold offers handy cheat sheets in the form of laminated tips that summarise key lessons learned.
Topics - Executive Summaries:
Using the persuasive structure
Making your proposal easier to read
What should be in the ideal executive summary?
Pull the messages together to make it work
Who should attend:
Sales Manager, Account Executive, New Business Development Manager, Key Account Manager, Bid Manager, Proposal Manager, Sales Administrator, Entrepreneur, MD, CEO, New Business Development Executive, Sales Person, Sales Executive, Marketing Manager
Date: 27 March 2014
Time: 07:30 - 12:30
Venue: SAB Training Institute, Kyalami, Johannesburg
More info: Safe parking
Date: 12 June 2014
Time: 07:30 - 12:00
Venue: BCS offices in Corlett Drive, Bramley Gardens, Johannesburg
More info: Safe parking
Date: 02 October 2014
Time: 07:30 - 12:00
Venue: SAB Training Institute, Kyalami, Johannesburg
More info: Safe parking