Certificate in Retail Marketing
Retail marketing has not only gained status as a science discipline, but it has gained wide acceptance as a key field of study in the rapidly growing technological era.
The world of retail marketing has increased in sophistication as a result of using customer data bases and decision support systems to tailor assortments to local markets. Retailers are striving to provide a seamless shopping experience for their customers, whether they shop in their stores or purchase merchandise from their website.
The certificate in Retail Marketing will hopefully give the delegate the critical knowledge and skills required to pursue a career in the retail marketing sector. On completion of the certificate, the delegate will have an exhaustive knowledge of the activities involved in retail marketing, which will enable them to operate within the retail environment and operate as a marketer responsible for liaising with retailers as your clients.
The beauty of retailing is that it offers a wide variety of sectors across a large number of industries to choose from. The module in Retail Marketing will lay the foundation for the delegate to fulfil any of these roles. If the delegate does not want to pursue a formal retail marketing management career, the certificate will still be of great value, as it will supply them with insight into understanding the world of business, and the retail environment in which many marketers sell their products. Ultimately, it will assist you in making better-informed and less risky decisions.
Venue: Gauteng