This two day training course is the only one of its kind in Southern Africa. It was developed to bridge the gap between stakeholders and organizations wanting to develop and enhance their reputations.
It enbales companies to comply with Section 8 of the Kind Code 3 on Corporate Governance.
Since its inception in 2006, the Stakeholder Reputation Master Class has received many accolades and became established as the must-attend course for industry experts looking to share best practices about stakeholder management and building company reputation.
This two -day course shows business leaders and managers how to establish and maintain positive, mutually beneficial stakeholder relations. It examines amongst many things the steps, hints and practices necessary to build lasting collaborative relationships, which should ultimately result in a better reputation.
Learning Outcomes:
At the end of the course delegates will:
Understand the what, how and why of effective stakeholder reputation management
Understand why and how reputation is derived from the way an organization is perceived by its various stakeholders
Be able to make a business case for enhanced reputation management practices and stakeholder management in the organization.
Understand the benefits and some of the pitfalls in dealing with stakeholders
Have developed ideas for a practical and systematic approach to dealing effectively with the overwhelming demands and expectations of stakeholders.
Be able to develop a robust stakeholder engagement & communications plan for the institution
Leave the course with specific ideas and action steps that will improve their sense of personal and professional focus and control and which will have a profound impact on the way their organization is viewed by stakeholders.
Have gained exclusive insight into what has worked for other organizations and learn about international best practices when implementing stakeholder management frameworks and strategies.
Be able to explore new ways and emerging ways that can help deliver on the promise of building, sustaining and protecting an organization's reputation
Contents
Here is a partial list of what will be covered:
Stakeholder Profiling - The Identification of key stakeholders. How to determine which groups or persons are vital and under which circumstances
Identifying Stakeholders' needs, issues and concerns
Stakeholder engagement: Practical methods. Overcoming conflicting agendas. Tools for promoting a consistent, open, balanced dialogue
Stakeholder Feedback and Inclusion methods
Current approaches to stakeholder assessment, measurement and reporting including a discussion on Stakeholder Metrics.
Involving stakeholders in decision making processes and generate trust and improved relationships amongst stakeholders
Developing and implementing a Stakeholder Management plan for the organization- Tips and structures
Stakeholder Communication - The importance of developing a strategic communications plan
Exploring ways to enhance relationships with various stakeholders - targeting the media, employees, customers, suppliers, government and activistsRecommended Participants:
This course is ideal for those executives and managers responsible for managing corporate reputation and business relationships as a strategic resource. It will be of particular relevance and use to:
Stakeholder relations managers
Corporate affairs, corporate communication and public relations managers and practitioners
Marketing, customer service, channel and supply chain managers
HR and other staff experts responsible for relationship management with stakeholders
Ceo's, CFO's, executives and managers who are required to handle reputation and stakeholder mattersPAYMENT DETAILS:
Payment is due in five days. Visit website for details.
Date: 21 July 2011 to 22 July 2011
Venue: Hotel Apollo, Randburg, Johannesburg
Cost: See above
More info: www.hotelapollo.co.za