eMarketing course
The Quirk eMarketing Course is an eight-week distance-based course designed to teach its students how to use the Internet to market a business and connect with consumers in online spaces.
The course covers a range of online marketing tactics including:
- Online copywriting
- Email marketing
- Customer relationship management
- Mobile marketing
- WebPR
- Social media
- Viral marketing
- Search engine optimisation and PPC
- Affiliate marketing and online advertising
This course is endorsed by the digital media and marketing association.
Date: 18 October 2010 to 17 December 2010Venue: The World Wide Web, Online
Cost: R6950 (including VAT)
More info:
The course is administered via the Quirk Learning Centre which is a platform designed to facilitate student-lecturer interaction. Here the students will also be able to download their course notes, watch videos, engage in discussion on the forums and chat rooms.