The Alchemy of Miracles: Why Underdogs triumph
This BrandOvation Keynote Address, presented by international brand leadership expert, Dr Nikolaus Eberl (featured weekly on CNBC and in the Business Day) examines the drivers of Collective Energy Transformation (CET) that turn underdog teams into championship material.
History has shown that in sports, miracles do happen - they may be few and far between, but when a winning attitude and a never-say-die belief penetrate the team and the nation, anything is possible.
Especially in football, history is littered with examples of underdog teams that went all the way.
Based upon Critical Path Analysis, Dr Eberl's forthcoming book "The Alchemy of Miracles: Why Undergogs Triumph" examines the 20 plus 10 greatest upsets in the past 60 years of football history.
The author asserts that, in sports, miracles happen by design, not by accident - as Morne du Plessis, the 1995 team manager of the Springboks, ascribed the ‘Miracle of the Rainbow Nation' to the reciprocal effects of collective energy transformation, saying that, “There was a cause and effect connection between the Mandela factor and our performance in the field. It was cause and effect on a thousand fronts.”
Delegates will receive a copy of Dr Eberl's book "The Alchemy of Miracles: Why Underdogs Triumph".
Date: 18 March 2010Venue: BrandOvation Campus, Johannesburg
Cost: R575
More info:
Auckland Park