With an outstanding line up to kick off this year's AMASA monthly meetings, industry veterans Gordon Muller, Gordon Utian and Gordon Patterson debate the ABC Board's recent controversial decision to permit the inclusion of "copy sales" achieved at less than 50% of the cover price into the ABC circulation figures.
Is the decision unfortunate for the industry? Does it level or flatten the playing field? Is it all a 'storm in a teacup'?
Join Gordon Utian, MD of Caxton and President of Audit Bureau of Circulation, Gordon Muller, founder of GSM Quadrant and independent media consultant, alongside Gordon Patterson, the Group Managing Director of Starcom MediaVest Group (SMG) and ABC Vice President, these '3G's' provide their esteemed opinions on the topic. Audience members will have an opportunity to have opinions heard and questions answered.
It's going to be a hot debate, don't miss it.
Date: 03 February 2010
Venue: JSE Sandton, Johannesburg
Cost: R50 for non members