E-marketing essentials
How to use the most powerful marketing tool available - the secrets to effectively marketing on the net.
E-marketing is your most powerful, cost effective marketing tool. Gain insight into proven, effective and profitable internet marketing tips, tactics and tools that will help you achieve your online goals.
This course is designed for both marketing professionals and non-specialists, who would like to gain insight into the latest e-marketing concepts and tactics.
Course Covers:
E-Marketing fundamentals - understanding Twitter, Facebook, Google, YouTube and
others and how can they help you
E-mail marketing - Getting your e-mails read (wording, graphics, content and personalisation)
Your website - What should your current site be doing for you
Search engine optimisation (SEO)
Search engine marketing - (Pay Per Click)
Connecting with your customer on-line - Online customer service and sales
Venue: Benvenuto Conference Centre, Johannesburg
Cost: R 3750.00 (excl. VAT) per person