Loeries call to entry opens

Yes, it's that time of the year again! The Loerie Awards 2007 Call for Entry is now open – deadline 15 May 2007. So put the coffee percolator on, clear the whiteboard and start planning your entries. And remember – entries from the whole of Africa and the Middle East are eligible.

Lowe Bull Jhb's Get a Girlfriend Campaign – Axe – Unilever SA Home and Personal Care – 2006 Grand Prix winner

Wing-Wing Mdlulwa, chairman of The Loerie Awards, says, “We invite the brand communication industry to rise to the challenge to submit work that is original, fresh and innovative in execution. The Loerie Awards are held with high regard by both marketers and agencies and are the benchmark for creative excellence.”

Full winners archive

Visit The Loerie Awards online at www.theloerieawards.co.za for all information regarding entry categories, criteria and inspiration, as a full archive of winners since 1978 has now been launched.

The Loeries rewards creativity across every area of brand communication including television, radio and print advertising, design, architecture, direct marketing, promotions, public relations, non-broadcast video, live events, and digital media.

All Loerie Award winners can look forward to having their work showcased locally and internationally next year with the Travelling Exhibition, as well as being featured in The Loerie Awards 2007 Annual.

Winners will be announced at The Loerie Awards Festival Weekend in Margate, KwaZulu-Natal, 28 - 29 July 2007.

Major sponsors of The Loerie Awards are SABC, Media24, The Zulu Kingdom and Vodacom. Other sponsors and partners are: Aon-Shield, Avis, Brandhouse, Gallo Images, Gauteng Film Office, Gearhouse, Grid, Hetzner, Hibiscus Coast Municipality, Lightworks, Lithotech, Newsclip, Ogilvy Johannesburg, Orchestra Blue, Ornico Group, Paygate, Rocketseed, Six Million Dollar Media, Sonovision, The Design Indaba, Ugu District Municipality, Verdantpoint, Magna Carta, H-Factor, Leg Studios, Havaseat, LED Vision and JuJu.

Endorsed

The Loerie Awards is the only award endorsed by the Association for Communication and Advertising (ACA), the Creative Circle (CC), the South African Graphic Design Council (Think), the Commercial Producers Association (CPA), the Direct Marketing Association (DMA), and the Communication & Advertising Forum for Empowerment (Café).

Important Loerie dates to diarise:

February 2007: Annual
15 March: call for entries
April/May: Migrate magazine (first edition)
15 May: entries close
2-6 July: seminar and judging
July: Everyone's Loerie Award
28 - 29 July: award show (Margate)

Migrate

The Loerie Awards Travelling Exhibition 2007 calendar:

26 March – 6 April: Design Quarter – Fourways, Johannesburg, Gauteng
30 March – 15 April: Rand Show – Gauteng
13 April – 20 April: DV8 Saatchi & Saatchi – Windhoek Namibia
30 April – 7 May: AAA School – Johannesburg
8/9 May – 18 May: Nelson Mandela Metropolitan University – Port Elizabeth
22 May – 31 May: VEGA – Johannesburg
18 June – 22 June: SABC
28 June – 8 July: Grahamstown Festival, Eastern Cape
7 June – 18 July: Margate Museum – Margate
26 July – 22 Aug: Stellenbosch Academy of Design & Photography – Stellenbosch, Western Cape