Monsanto targets smallholder farmers
Seed company Monsanto recently appointed Gyanendra Shukla as head of its African division. It has also set up headquarters in Kenya close to its intended future customers: East African smallholders.
Gyanendra Shukla. Photo: Courtesy of Monsanto.
How long have you been working in the agriculture sector?
I have a science background and studied agriculture, and have been in the agriculture sector for 25 years. I've lived in India, Indonesia and Singapore. From Singapore I covered China and many Eastern countries. My experience has largely been with smallholder farmers. I'm used to selling small pouches of seed.
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