Facebook woos journalists with 'FB Newswire'

Facebook has set up a news service for journalists that includes pictures and videos. Image: Marketing Pilgrim

In partnership with News Corp-owned Storyful, FB Newswire aggregates newsworthy content shared publicly at the social network, including original pictures, videos, and comments posted by "people at the front lines of major events" such as protests, elections and sports matches.

"News is finding a bigger audience on Facebook than ever before," Facebook director of global media partnership Andy Mitchell said in a blog post.

"Journalists and media organisations have become an integral part of Facebook."

The California-based social network has been ramping up features for real-time sharing and communicating in a challenge to Twitter, which has become a globally used platform for instantly sharing information about current events.

FB Newswire can be reached at FBNewswire and at Twitter account @FBNewswire.

News Corporation, which owns the Wall Street Journal, bought Storyful in December in a deal valued at about US$25m.

The Dublin-based start-up specialises in discovering, verifying and distributing "timely and relevant video and user-generated content" to partners, the list of which includes the Journal, according to News Corp.

"Journalists and media organisations have become an integral part of Facebook," Mitchell said.

"We're excited to deepen our relationship with media organisations and journalists in the days to come," he added.

Source: AFP via I-Net Bridge