IFFCO Worldwide, a United Arab Emirates-based international group, which manufactures and markets a well integrated range of mass-market food products, related derivates, intermediates and services launched in South Africa in October 2010. IFFCO SA has appointed Grapevine Communications, an agency which has extensive FMCG experience, to implement its PR/Communications campaign for the company and their flagship brand, Tiffany, a range of impulse foods including biscuits, confectionary and chocolates.