Certificate in business to business marketing

Marketing and business marketing in particular is an art as well as a science! Studying it is the science - practising it is the art. Business-to-Business Marketing is also an evolving science and it is important that you become aware of the developments and changes taking place in marketing in today's dynamic markets. Throughout this programme the delegate will be made more and more aware of the increasingly competitive business world that businesses operate in. The ultimate objective of this programme is to equip you to analyse situations and develop workable business-to-business strategies. By the end, the delegate will have a good feel for the nature of business-to-business markets and how to develop strategies for organisations focusing on business-to-business marketing.

Date: 29 September 2012 to 10 November 2012
Venue: Gauteng
Cost: R5900.00