Good showing from SA finalists in The One Show

The One Club has announced the finalists in the 2006 One Show, One Show Interactive and One Show Design. Winners were selected from nearly 17 000 total entries from over 55 countries, and will be featured in The One Show Annual (Volume 28) and The One Show Interactive Volume 9. South Africans are well-featured in the finalist list.

All finalists have to confirm credits and provide verification for winning entries by Friday, April 28. For more on the other finalists of the total 500 global finalists, visit: www.oneclub.org/oneshow/2006finalists.php.

For more than 30 years, the One Show, the premiere international advertising award show, has been setting the industry standard for creative excellence. Categories include print, television, radio, outdoor, innovative media and marketing, and more recently, integrated branding. Each year, an international jury of award-winning art directors, copywriters and creative directors judge a wide variety of work, entered by a wide variety of places, from multinational advertising giants to small regional shops.

Finalists

The South African finalists are as follows:

One Show Finalists by Agency
AgencyCategoryClientTitle
FCB Johannesburg01A: Over 600 lines - SingleLego"Imagine 1"
FCB Johannesburg11A: Innovative Use of Media - Print: SingleAdcock Ingram/Oculosan Eye Drops"Red Eye"
Grey Worldwide South Africa Johannesburg11A: Innovative Use of Media - Print: Single3M Reclosable Fasteners"Kiss"
Lobedu Leo Burnett Sunninghill07C: Outdoor and Posters - SingleSalvation ArmyBlanket
Lowe Bull Johannesburg11E: Innovative Use of Media - Outdoor: SingleUnilever SA Home & Personal Care - Axe"Beds"
Lowe Bull Cape Town01A: Over 600 Lines - SingleIndependent Newspapers"Fist"
Lowe Bull Cape Town06D: Posters - CampaignDurex"Pixel"
Lowe Bull Truth Durban08A: SingleWonderbra"Parking Lot"
Net#Work BBDO Hyde Park11G: Innovative Use of Media - Interactive/New Media: SingleVigin Atlantic Airlines"Give Yourself A Break"
Ogilvy South Africa Johannesburg01B: Over 600 Lines - CampaignMultichoice DStv"Scripts"
Ogilvy South Africa Johannesburg02D: Color: Full Page or Spread - CampaignHarley Davidson"Abandoned Husbands"
Ogilvy South Africa Johannesburg06D: Posters - CampaignHarley Davidson"Reactions"
Ogilvy South Africa Cape Town11I: Innovative Marketing - SingleSANTA (South African National Tuberculosis Association)"Contagious"
TBWA\Hunt\Lascaris Johannesburg07G: SingleDrive Alive"Drunk Caller"
TBWA\Hunt\Lascaris Johannesburg1F: Innovative Use of Media - Outdoor: CampaignAdcock Ingram"Thunk"
The Jupiter Drawing Room Johannesburg01A: Over 600 Lines - SinglePermark International"Beach"
The Jupiter Drawing Room Johannesburg01B: Over 600 Lines - CampaignPermark International"Durex XL Campaign"
The Jupiter Drawing Room Johannesburg02D: Color: Full Page or Spread - CampaignPermark International"Durex XL Campaign"
The Jupiter Drawing Room Johannesburg06D: Posters - CampaignPermark International"Durex XL Campaign"

One Show Design Finalists By Agency
AgencyCategoryClientTitle
Daddy buy me a Pony - a 9Nov Union Co Cape Town05B: Magazine DesignSpier"Afro II Magazine"
Daddy buy me a Pony - a 9Nov Union Co Cape Town06A: SingleAfro Magazine"Schlachthaus Exhibition"
Daddy buy me a Pony - a 9Nov Union Co Cape Town06A: SingleInteractive Africa"Design Indaba Invite"
FCB Cape Town South Africa01C: Corporate Identity - SingleGreek Restaurant"Greek"
FCB Cape Town South Africa01C: Corporate Identity - SingleSeconds on Main"Seconds on Main"
FCB Cape Town South Africa01E: Logo/Trademark Design - SingleOnly I-Jusi Magazine"Afro Alphabet"
King James RSVP Cape Town01E: Logo/Trademark Design - Single OnlyFlat Stanley"Flat Stanley logo"
Lobedu Leo Burnett Sunninghill08D: Collateral - Campaign (direct mail, booklet/brochures,guerilla)Salvation Army"Winter Appeal"
Ogilvy South Africa Johannesburg03C: P.O.P. and In-Store - SingleExclusive Books"Willem Boshoff"

Great ideas

The 2006 jury required the judges, from all over the world, to travel to New York for a week of judging. Judges included: Ty Montague, JWT New York; Morihiko Hasebe, Hakuhodo; Erik Vervoegen, TBWA Paris; and Betinna Olf, Springer & Jacoby. What differentiates the One Show from other advertising award shows, say organisers, has always been a consistent and focused regard for the creative concept... the One Show, simply, is about great ideas.

This May, the 2006 winners will be presented with their Gold, Silver or Bronze Pencils at an award show and party in New York City. From there, the winning work travels the world as part of the international exhibition, making annual stops in Japan, Brazil, China, South Africa and other host cities domestically and abroad. All awarded work, including Merit winners, is also archived in their online database, the most comprehensive collection of award-winning creative advertising on the Web.

All work is immortalized in The One Show: Advertising's Best Print, Radio and TV, one of the industry's most respected advertising annuals. Organisers believe that being in the book is just one more way of assuring that the great ideas of today will persevere and influence the important ideas of tomorrow.


 
For more, visit: https://www.bizcommunity.com