The points for Cannes Radio Lions and Titanium Lions (which the Creative Circle ExCo decided to award retrospectively in 2005) have finally been ratified. The Radio and Titanium Lions points have now been incorporated into the Cannes Results Table to give a final picture of SA agencies performance, measured by Creative Circle points for Cannes 2005.
Radio Lions will receive: |
G | S | B | SL |
350 | 220 | 170 | 120 |
Titanium Lions will receive: |
G | S | B | SL |
300 | 200 | 150 | 100 |
If anyone wishes to know how these points allocations were arrived at, the mathematical machinations of the Creative Circle Awards Committee will gladly be revealed on receipt of an email request.
AGENCY | PPF G | PPF S | R G | M G | PPF B | R S | D/M B | R B | PPF SL | D/M/R SL | T SL | TOTAL |
| 500 | 350 | 350 | 280 | 225 | 220 | 180 | 170 | 150 | 120 | 100 | |
TBWA Hunt Lascaris | | 1 | | | | | | | 16 | 6 | 1 | 3570 |
The Jupiter Drawing Room (South Africa) | 2 | 1 | | 1 | | | | | 6 | 1 | | 2650 |
Net#Work BBDO | | 2 | | | | | 1 | | 7 | 2 | | 2170 |
Ogilvy | | | | | | | | 2 | 7 | 3 | | 1750 |
Lowe Bull | | | | | | 1 | | | 9 | 1 | | 1690 |
FCB SA | | | | | | 1 | | | 4 | 1 | | 1230 |
KingJames | | | 1 | | | | | | 1 | 1 | | 620 |
Saatchi & Saatchi | | | | | | | | | 2 | 1 | | 420 |
Grey Worldwide | | | | | 1 | | | | 1 | | | 375 |
Lobedo Leo Burnett | | | | 1 | | | | | | | | 280 |
Herdbouys McCann | | | | | | | | | | 2 | | 240 |
Berry Bush BBDO | | | | | | | | | 1 | | | 150 |
DDB SA | | | | | | | | | 1 | | | 150 |
JWT | | | | | | | | | 1 | | | 150 |
Morris Jones | | | | | | | | | 1 | | | 150 |
* Medicompete | | | | | | | | | | 1 | | |
* Cinevation | | | | | | | | | | 1 | | |
PPFG - Press, Poster & Film Gold
PPFS - Press, Poster & Film Silver
PPFB - Press, Poster Film Bronze
PPSL - Press, Poster, Film Shortlist
MG - Media Gold
DB - Direct Bronze
D/MF/R - Direct & Media, Radio Shortlist
T - Titanium Shortlist
*The Table only lists The Creative Circle members.
To avoid double counting of creativity points, the highest score only is recorded, i.e. If an ad wins a Lion - the shortlist is omitted.
To calculate Creative Circle Points - if a lion has been won for a campaign - the one ad will get the Gold/Silver/Bronze points, and the remainder get finalist points.