Engage and Connect with Stokvels Seminar
Attend this half-day event on Wednesday 25 June 2014 and update yourself with the latest facts and trends around stokvels, based on the most recent research conducted by African Response. You will understand how stokvels operate, what their challenges are, how to connect and communicate with them, and explore opportunities for your brand to tap into this growing market.
Stokvels are an age-old, traditional mechanism used by many South Africans to collectively save, socialise and connect in the short term as well as the long term. They are of great value and benefit to members and their families in a number of ways. These include lump sum capital towards businesses, acquisition of furniture, holidays, home improvement, education, bulk grocery purchases and burial services.
With 24% of the South African adult population participating, stokvels continue to evolve and remain the backbone of many families.
Here is a great opportunity for brands and companies to add value and tap into this growing market! Get the latest insights on the potential of this hidden economy!
Reasons to attend this event:
- Gain in-depth insights into the developments and operations of stokvels in South Africa and selected countries on the African continent
- Update yourself with the most recent facts and trends around stokvels, based on the latest research conducted by African Response
- Get the opportunity to engage directly with critical role players from various stokvels and ask them your questions
- Get exposure to gaps and opportunities presented by stokvels
- Gain practical ideas on how to build your brand and add value to this market
Who should attend:
- Brand managers and directors
- Marketing managers and directors
- Consumer insight managers
- Product managers
- Product strategists
- Market research managers
- Advertising executives
More information: Contact Magdeline Matlatse +27 11 706 6009 or az.oc.serwonk@eniledgam. Or click here for more information: http://goo.gl/AYRnjR
Date: 25 June 2014
Venue: Ballywoods Office Park, Bryanston, Johannesburg, Johannesburg
