Thursday's ceremony will honour the year's finest achievements in print, television, radio, outdoor, innovative marketing, integrated branding and branded content - and will also take a historic look back at 35 years of the finest in advertising.
Category | Client | Entry title | Agency | 01A: Newspapers: Full Page or Spread Single | Isca Taps | Beautiful | FoxP2 |
01A: Newspapers: Full Page or Spread Single | Land Rover | Everywhere URL | Y&R Johannesburg |
01B: Newspapers: Full Page or Spread Campaign | C N A Stores | Famous People | The Jupiter Drawing Room Johannesburg |
02B: Magazines: Full Page or Spread Campaign | NATIONAL GEOGRAPHIC KIDS MAGAZINE | MARS IS NO FUN | FoxP2 |
04A: Outdoor Single | Ster Kinekor | Terminator 4 | DDB Johannesburg |
04A: Outdoor Single | The Zimbabwean | The Trillion Dollar Billboard | TBWA\Hunt\Lascaris Johannesburg |
04A: Outdoor Single | Auto Trader | Live Classifieds | TBWA\Hunt\Lascaris Johannesburg |
04B: Outdoor Campaign | The Zimbabwean | The Trillion Dollar Campaign | TBWA\Hunt\Lascaris Johannesburg |
04B: Outdoor Campaign | The Zimbabwean | The Trillion Dollar Poster Campaign | TBWA\Hunt\Lascaris Johannesburg |
06B: Collateral: Posters, P.O.P. and In-Store Campaign | The Zimbabwean | The Trillion Dollar Poster Campaign | TBWA\Hunt\Lascaris Johannesburg |
06B: Collateral: Posters, P.O.P. and In-Store Campaign | Ecomist Air Sanitizers | Onions/Cigarettes/Fish | Y&R Johannesburg |
06C: Collateral: Promotion | Umbro | Window | DDB Johannesburg |
06C: Collateral: Promotion | The Zimbabwean | The Trillion Dollar Flyer | TBWA\Hunt\Lascaris Johannesburg |
07B: Public Service: Newspaper or Magazine Campaign | Endangered Wildlife Trust (EWT) | Trash Seabirds | TBWA\Hunt\Lascaris Johannesburg |
07C: Public Service: Outdoor and Posters Single | Endangered Wildlife Trust (EWT) | Bottle Top | TBWA\Hunt\Lascaris Johannesburg |
07D: Public Service: Outdoor and Posters Campaign | Endangered Wildlife Trust (EWT) | Trash Seabirds | TBWA\Hunt\Lascaris Johannesburg |
07E: Collateral (Brochures and Direct Mail) Single | UNICEF | Toy Soldiers | Y&R Johannesburg |
07I: Public Service: Television Single | Drive Alive | Tracey | MetropolitanRepublic Johanneesburg |
07J: Public Service: Television Campaign | Drive Alive | Drive Alive | MetropolitanRepublic Johannesburg |
08A: Radio Single | Toyota / Genuine Parts | El Loco | DraftFCB Johannesburg |
08A: Radio Single | Medal Paints | BLUE | Lowe Bull Johannesburg |
08A: Radio Single | I&J | URL | Net#work BBDO Cape Town |
08A: Radio Single | Exclusive Books | Lions | Ogilvy Johannesburg |
08B: Radio Campaign | Virgin Atlantic Airlines | Worth It | Net#work BBDO Johannesburg |
09A: Television: Over :30/Under :90 Single | Chicken Licken | Singing Burger | Net#work BBDO Johannesburg |
13A: Innovation in Advertising Single | Auto Trader Live | Classifieds | TBWA\Hunt\Lascaris Johannesburg |
13B: Innovation in Advertising Campaign | The Zimbabwean | The Trillion Dollar Campaign | TBWA\Hunt\Lascaris Johannesburg |
15A: Experiential Advertising | Wordworks Literacy Projects | The My First Book Project | JWT Cape Town |
15A: Experiential Advertising | UNICEF | Toy Soldiers | Y&R Johannesburg |
The One Show Interactive takes place on Friday 14 May, but SA has no finalists for that.
The One Club is a non-profit organisation dedicated to recognising excellence in advertising and design internationally.