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<title>Daily Marketing industry news in France</title>
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<pubDate>Mon, 06 Apr 2026 10:22:08 +0200</pubDate>
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	<title>#BizTrends2026 | Tom Kaneshige on how CMOs seized strategy in an age of chaos</title>
	<link>https://www.bizcommunity.com/article/biztrends2026-tom-kaneshige-on-how-cmos-seized-strategy-in-an-age-of-chaos-950774a</link>
	<description>Every few years, talking heads lament the chief marketing officer role as too tactical, too soft, too replaceable. Yet marketing leadership keeps reappearing, albeit under more pressure and more scrutiny. The truth is that the CMO role is being rewritten in real time to match a world that no longer behaves predictably.</description>
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	<pubDate>Thu, 22 Jan 2026 08:00:00 +0200</pubDate>
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	<title>3 Media and creative measurement trends from Warc</title>
	<link>https://www.bizcommunity.com/article/3-media-and-creative-measurement-trends-from-warc-140086a</link>
	<description>The Future of Measurement 2025, a Warc report, explores the latest emerging trends in media and creative measurement with a focus on the growth of marketing experiments, the price measurement gap, and the rise of AI-powered creative testing.</description>
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	<pubDate>Fri, 09 May 2025 09:00:00 +0200</pubDate>
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	<title>Top 10 global consumer trends revealed for 2022 - Euromonitor</title>
	<link>https://www.bizcommunity.com/Article/1/731/224133.html</link>
	<description>Global market research company Euromonitor International has released its anticipated annual global consumer trends report.</description>
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	<pubDate>Mon, 17 Jan 2022 16:25:00 +0200</pubDate>
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	<title>#LionsLive goes live with Cannes Lions MD Simon Cook</title>
	<link>https://www.bizcommunity.com/Article/196/111/205419.html</link>
	<description>Cannes Lions global Lions Live streaming event kicked off yesterday, Monday, 22 June with MD Simon Cook in an interview with host Tina Daheley talking through the behind-the-scenes of what's been going on over the past few months, why they've decided to put this on and what to expect over the course of the week.</description>
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	<pubDate>Tue, 23 Jun 2020 14:20:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/75/678.html">Bizcommunity Marketing France</source>
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	<title>Advertising: Making it mean something</title>
	<link>https://www.bizcommunity.com/Article/196/111/193499.html</link>
	<description>After Cannes, I found it difficult to write anything. It felt like everything had been said. It had been dissected in a million different ways.</description>
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	<pubDate>Wed, 24 Jul 2019 13:00:00 +0200</pubDate>
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