https://www.bizcommunity.com/MarketingTrends Australasia news 15 Marketing news - Australasia https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/MarketingTrends en-us Sat, 04 Apr 2026 00:52:48 +0200 https://www.bizcommunity.com/article/biztrends2026-tom-kaneshige-on-how-cmos-seized-strategy-in-an-age-of-chaos-950774a Every few years, talking heads lament the chief marketing officer role as too tactical, too soft, too replaceable. Yet marketing leadership keeps reappearing, albeit under more pressure and more scrutiny. The truth is that the CMO role is being rewritten in real time to match a world that no longer behaves predictably. 1-264944 Thu, 22 Jan 2026 08:00:00 +0200 Bizcommunity Marketing Australasia https://www.bizcommunity.com/article/3-media-and-creative-measurement-trends-from-warc-140086a The Future of Measurement 2025, a Warc report, explores the latest emerging trends in media and creative measurement with a focus on the growth of marketing experiments, the price measurement gap, and the rise of AI-powered creative testing. 1-257458 Fri, 09 May 2025 09:00:00 +0200 Bizcommunity Marketing Australasia https://www.bizcommunity.com/Article/1/731/224133.html Global market research company Euromonitor International has released its anticipated annual global consumer trends report. 1-224133 Mon, 17 Jan 2022 16:25:00 +0200 Bizcommunity Marketing Australasia https://www.bizcommunity.com/Article/196/111/193499.html After Cannes, I found it difficult to write anything. It felt like everything had been said. It had been dissected in a million different ways. 1-193499 Wed, 24 Jul 2019 13:00:00 +0200 Bizcommunity Marketing Australasia