https://www.bizcommunity.com/MarketingMedia Eastern Asia Marketing and Media news 15 Marketing & Media news - Eastern Asia https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/MarketingMedia en-us Wed, 26 Aug 2026 18:13:19 +0200 https://www.bizcommunity.com/article/wrong-way-driving-trend-deaths-see-calls-for-greater-regulation-of-tiktok-308348a There has been a call for greater regulation and enforcement of TikTok following two incidents of the so-called “wrong-way” driving trend. 1-271123 Tue, 25 Aug 2026 11:50:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/social-media-companies-increasingly-under-fire-for-violations-of-children-privacy-308628a Representing one of the largest fines ever under the US children's protection law, the US Department of Justice has announced that TikTok has agreed to pay $400m to settle allegations it violated the privacy of children using the app. 1-271073 Mon, 24 Aug 2026 11:52:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/wpp-results-beat-analyst-forecasts-sees-shares-jump-up-745222a WPP has posted first-half results that beat analyst forecasts on revenue, organic growth and profit margins, leading to a jump of as much as 30.2% in WPP shares - its highest intraday level since September 2025. 1-270582 Thu, 06 Aug 2026 10:26:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/omnicom-q2-results-built-for-an-era-where-speed-integration-and-scale-matter-most-967604a Omnicom’s revenue in the second quarter of 2026 increased $2.5bn to $6.6bn as compared to the second quarter of 2025, primarily due to the acquisition of IPG, which closed on November 26, 2025, and constant currency revenue growth. 1-270324 Thu, 30 Jul 2026 08:00:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/cmos-struggle-with-fragmented-frankenstack-environments-and-integration-challenges-856173a Despite years of digital transformation spending, many organisations continue to struggle with fragmented data, disconnected workflows, underperforming technology stacks and limited cross-functional alignment. 1-270079 Wed, 22 Jul 2026 10:53:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/non-official-fifa-brands-score-with-reverse-ambush-marketing-856123a Ambush marketing has become a strategy in an era where social media rewards wit over media spend, as some clever campaigns at the recent Fifa World Cup demonstrate, showing how creativity and earned media can compete with hundreds of millions of dollars in official sponsorship. 1-270009 Mon, 20 Jul 2026 11:31:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/wpp-500m-savings-drive-sees-hundreds-of-employees-let-go-064235a It has been widely reported in marketing and media publications globally that WPP will be cutting hundreds of roles, in line with Elevate28. 1-269897 Wed, 15 Jul 2026 12:01:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/muck-rack-finds-journalists-are-harder-to-reach-despite-ai-advances-620831a Artificial intelligence has firmly established itself as part of the public relations toolkit, but the industry's biggest challenge remains decidedly human: getting journalists to respond. 1-269851 Tue, 14 Jul 2026 11:11:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/limited-edition-oreo-and-bts-purple-cookies-land-in-sa-519690a The Oreo brand has partnered with global music phenomenon BTS for its first-ever worldwide snacking collaboration, introducing a limited-edition cookie that combines Korean-inspired flavours, fan engagement and cultural storytelling in a campaign spanning more than 80 markets, including South Africa. 1-269706 Wed, 08 Jul 2026 11:12:00 +0200 Bizcommunity Marketing & Media Eastern Asia https://www.bizcommunity.com/article/adidas-shifts-512m-global-media-account-to-new-agency-175556a Adidas has shifted its global media agency business, reportedly worth $512m, following a competitive pitch, that included Omnicom Media Group, WPP and Publicis Groupe, in the final pitch. 1-269608 Mon, 06 Jul 2026 09:54:00 +0200 Bizcommunity Marketing & Media Eastern Asia