https://www.bizcommunity.com/412/191.html West Africa Alcoholic Beverages news 15 Alcoholic beverages news - West Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/412/191.html en-us Wed, 15 Apr 2026 03:07:41 +0200 https://www.bizcommunity.com/Article/196/82/132044.html Prestige marketing isn't just about classy shots of high-end products - you still have to follow the tried and trusted marketing methods that make people relate to your brand. Here, Niall Gately, currently overseeing Pernod Ricard South Africa's luxury portfolio drive, tells us how he does so... 1-132044 Tue, 28 Jul 2015 14:00:00 +0200 Bizcommunity Alcoholic beverages West Africa