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<title>Daily Promotions &amp;amp; Activations industry news in South Africa</title>
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<pubDate>Mon, 06 Apr 2026 00:05:59 +0200</pubDate>
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	<title>Agency of experts acquires bass player</title>
	<link>https://www.bizcommunity.com/article/agency-of-experts-acquires-bass-player-625961a</link>
	<description>Continuing its philosophy of only hiring experts in their field, Boundless has added bass player Fran Luckin to its team of experts. Luckin has been playing bass for nearly 7 years and has even  gigged at the famous Radium Beer Hall.</description>
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	<pubDate>Wed, 01 Apr 2026 12:18:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Bizcommunity repositions for the future</title>
	<link>https://www.bizcommunity.com/article/bizcommunity-repositions-for-the-future-170456a</link>
	<description>From today, you may notice a subtle new look on Bizcommunity’s interfaces: A fresh new typographic treatment joins the iconic nine-dot logo grid, designed to represent the links and connections forged within South Africa’s business communities.</description>
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	<pubDate>Wed, 01 Apr 2026 12:13:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Lindt South Africa makes Easter sparkle in 2026 with Gold Bunny hunt pop-ups</title>
	<link>https://www.bizcommunity.com/article/lindt-south-africa-makes-easter-sparkle-in-2026-with-gold-bunny-hunt-pop-ups-288027a</link>
	<description>The iconic Swiss chocolatier unveils immersive, family-friendly experiences in Cape Town and Johannesburg this Easter weekend</description>
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	<pubDate>Mon, 30 Mar 2026 11:03:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Fifa World Cup 2026 drives $10.5bn ad surge, but with diminshed impact</title>
	<link>https://www.bizcommunity.com/article/fifa-world-cup-2026-drives-105bn-ad-surge-but-with-diminshed-impact-288357a</link>
	<description>While the 2026 Fifa men’s World Cup, expected to inject $10.5bn into the ad market, will be the biggest in the tournament’s history, the World Cup’s measurable contribution to ad growth appears to be weakening, says Warc Media’s latest global advertising trends study.</description>
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	<pubDate>Thu, 26 Mar 2026 10:00:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Agency ends success speculation by winning awards</title>
	<link>https://www.bizcommunity.com/article/agency-ends-success-speculation-by-winning-awards-400579a</link>
	<description>Avatar is ranked #2 in the Creative Agency in Africa Loeries Rankings. This is a big achievement but not for the reasons you think it is</description>
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	<pubDate>Thu, 26 Mar 2026 08:00:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Social-first: The future of brand building?</title>
	<link>https://www.bizcommunity.com/article/social-first-the-future-of-brand-building-399768a</link>
	<description>Social and influencer marketing has become the fastest-growing sector of the global advertising industry. Not experimental. Not tactical. Central.</description>
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	<pubDate>Tue, 24 Mar 2026 10:00:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Pantry x Lelive: Why this Erewhon-inspired smoothie collaboration is brilliant</title>
	<link>https://www.bizcommunity.com/article/pantry-x-lelive-why-this-erewhon-inspired-smoothie-collaboration-is-brilliant-399798a</link>
	<description>Erewhon's celebrity smoothies have taken social media by storm. As a beauty enthusiast, I'm especially interested in the store's collaboration with Rhode founder Hailey Bieber: the Strawberry Glaze Skin Smoothie. It's a perfect match, connecting Erewhon's wellness focus with Bieber's skincare influence. South African brands are catching on. Amanda du-Pont's skincare brand, Lelive, has teamed up with Pantry by Marble, the South African luxury retailer, to create the All Glow’d Up Smoothie.</description>
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	<pubDate>Mon, 23 Mar 2026 12:25:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>The new job of experiential as the basket comes under pressure</title>
	<link>https://www.bizcommunity.com/article/the-new-job-of-experiential-as-the-basket-comes-under-pressure-733152a</link>
	<description>Experiential marketing built much of its reputation on spectacle. Immersive environments, shareable moments, brand theatre designed to generate reach through social amplification. This model now faces a structural challenge: consumers have less tolerance for the performative and more appetite for the useful.</description>
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	<pubDate>Fri, 20 Mar 2026 11:50:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>Varsity Vibe expands student impact with record-breaking campus activation campaign</title>
	<link>https://www.bizcommunity.com/article/varsity-vibe-expands-student-impact-with-record-breaking-campus-activation-campaign-066535a</link>
	<description>After five weeks of early mornings, constant travel, and the hard work and dedication of our team, our first semester campus activations have come to an end. We visited 15 campuses across South Africa, engaging directly with over 10,000 students and achieving more than 85,000 sign-ups during the activation period. None of this would have been possible without the collaboration of our partner brands, including H&amp;M, Mr Price, Virgin Active, Standard Bank, Krispy Kreme, Pieman’s, Game, Makro, Builders, Pick n Pay and Uber.</description>
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	<pubDate>Thu, 19 Mar 2026 10:05:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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	<title>The evolution of  agencies from FTE* to...</title>
	<link>https://www.bizcommunity.com/article/the-evolution-of-agencies-from-fte-to-066775a</link>
	<description>The global agency model is at a turning point. This is what the research is showing, but it is also the experience of top clients and creative and media agency leaders.</description>
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	<pubDate>Wed, 11 Mar 2026 11:49:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/74.html">Bizcommunity Promotions &amp;amp; Activations South Africa</source>
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