https://www.bizcommunity.com/OutOfHomeFocus South Africa news 15 Focus on Out Of Home news - South Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/OutOfHomeFocus en-us Thu, 23 Apr 2026 21:28:40 +0200 https://www.bizcommunity.com/Article/196/11/199090.html We've compiled our annual #BestofBiz 2019 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views. Discover the most read content on Bizcommunity's Marketing & Media site over the past year below. 1-199090 Tue, 17 Dec 2019 09:00:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/424/182346.html 2019 is almost here and with it your annual invitation to join BizTrends. 1-182346 Thu, 27 Sep 2018 13:00:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/1/11/161378.html The FEPE International Congress, with its theme, 'A Time of Revolution - Earning the Right to Win,' will be held in Stockholm from Wednesday, 7 June 2017 - Friday, 9 June 2017. Amongst the speakers are Barry Louth, head of UK media planning of European pay-TV leader Sky and Richard Brooke, media operations and strategy director of Unilever (Europe). 1-161378 Fri, 05 May 2017 14:37:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137914.html Danette Breitenbach looks at the top out-of-home campaigns this past year. 1-137914 Fri, 04 Dec 2015 07:52:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137912.html The quick penetration of mobile in Africa, skipping landline usage straight to the digital age, has dramatically transformed communication in the process. Over half of South Africa's internet traffic comes from mobile devices with 23 million smartphone users, equating to a population penetration of 47%.* 1-137912 Thu, 03 Dec 2015 06:31:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137918.html Despite international research showing exciting growth trends in out-of-home (OOH) spend, to allocate funds to it remains difficult and challenging for most marketing managers, media planners and strategists, says Margie Carr, managing director of In Touch Media, as she gives her view on why OOH is not living up to expectations. 1-137918 Wed, 02 Dec 2015 09:00:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137873.html Any advertiser worth their salt knows that above-the-line (ATL) advertising and in-store promotions form an integral part of any good sales strategy. But connecting the two so that all direct effort translates into sales is often a far more challenging story. 1-137873 Wed, 02 Dec 2015 08:58:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137917.html Technology and mobile is driving the real change in the advertising, media and communications industry, including out-of-home. 1-137917 Tue, 01 Dec 2015 09:04:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137909.html By 2019, the out-of-home (OOH) industry in South Africa will be worth R5.1bn. This will make South Africa the 16th largest OOH market in the world - a shift representing South Africa's transition from an emerging OOH market to an established one. 1-137909 Tue, 01 Dec 2015 09:02:00 +0200 Bizcommunity Focus on Out Of Home South Africa https://www.bizcommunity.com/Article/196/735/137895.html A high 79% of consumers have taken action after seeing an out-of-home (OOH) advertisement, with 62% doing so after seeing a digital out-of-home (DOOH) advertisement. 1-137895 Mon, 30 Nov 2015 12:02:00 +0200 Bizcommunity Focus on Out Of Home South Africa