https://www.bizcommunity.com/196/70.html South Africa Out Of Home news 15 OOH news - South Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/196/70.html en-us Wed, 08 Jul 2026 00:49:01 +0200 https://www.bizcommunity.com/article/adidas-shifts-512m-global-media-account-to-new-agency-175556a Adidas has shifted its global media agency business, reportedly worth $512m, following a competitive pitch, that included Omnicom Media Group, WPP and Publicis Groupe, in the final pitch. 1-269608 Mon, 06 Jul 2026 09:54:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/intellectual-property-and-contract-law-lessons-from-fifa-clean-stadium-rule-064535a The 2026 Fifa World Cup is underway, bringing its trade mark spectacle to 16 host cities across Canada, Mexico and the US. Behind the excitement, however, lie years of planning and a complex web of commercial arrangements designed to protect one of the world's most valuable sporting brands. 1-269597 Mon, 06 Jul 2026 08:00:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/south-african-marketers-enter-a-new-era-of-social-media-as-ai-becomes-business-as-usual-064595a Artificial intelligence has moved beyond experimentation to become a core part of marketing in South Africa, but according to the South African Social Media Landscape Report 2026, technology alone is no longer what separates successful brands. 1-269577 Fri, 03 Jul 2026 11:01:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/5-lessons-from-the-world-largest-out-of-home-congress-064935a The 2026 World Out of Home Congress was the largest in its history. A record 807 delegates filled London’s Park Lane Hilton for the industry’s first global gathering in the city since 1989, with media owners, advertisers, agencies and technology partners represented from 55 nations across the world. 1-269497 Wed, 01 Jul 2026 12:00:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/ceo-hunt-begins-at-woo-tom-goddard-to-step-down-731322a The World Out of Home Organisation is searching for a new CEO to lead the day-to-day operations of the global industry body. 1-269282 Wed, 24 Jun 2026 10:58:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/tractor-strengthens-roadside-digital-network-with-new-sites-175736a Tractor Outdoor has expanded its digital footprint with the addition of several new sites across Cape Town and Johannesburg, further strengthening its national network while reinforcing its dominance in the Western Cape. With the latest additions, Tractor will now operate 32 digital roadside sites across the Mother City, giving advertisers access to greater reach and more comprehensive coverage in key commuter, retail and lifestyle corridors. 1-269238 Tue, 23 Jun 2026 11:27:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.africa/article/should-africa-care-about-the-cannes-lions-064095a As another Cannes Lions kicks off, what challenges and opportunities does the festival present to Africa? Some of the best creatives and agency leaders on the continent agree that Cannes is significant for Africa and African creativity. 1-269177 Mon, 22 Jun 2026 09:04:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/the-power-of-connection-how-blu-label-media-is-building-sas-most-integrated-consumer-ecosystem-286297a In a media environment that is more fragmented than ever before, brands are under more pressure to prove that every rand spent is working harder. Reach alone is no longer enough. Visibility without conversion is just noise, and disconnected campaigns struggle to create lasting consumer impact. 1-269150 Fri, 19 Jun 2026 08:49:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/scaling-community-presence-how-field-force-brought-a-national-brand-strategy-to-life-620661a Large-scale brand rollouts are rarely simple. Delivering a consistent national presence across hundreds of locations, many of them in communities that are traditionally difficult to access and manage, requires a lot more than just a strategy. 1-269111 Thu, 18 Jun 2026 09:22:00 +0200 Bizcommunity Out of Home South Africa https://www.bizcommunity.com/article/doohcoza-becomes-ooh-central-a-new-era-for-south-africa-ooh-industry-175486a After years of serving the Out of Home industry through news, insights, thought leadership, and industry collaboration, DOOH.co.za is proud to announce its evolution into OOH Central – a modern, dynamic platform built to better serve the entire Out of Home ecosystem. 1-269058 Wed, 17 Jun 2026 09:22:00 +0200 Bizcommunity Out of Home South Africa