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<title>Daily Sponsorship industry news in South Africa</title>
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<category>Sponsorship news - South Africa</category>
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<pubDate>Sat, 03 Oct 2026 18:59:52 +0200</pubDate>
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	<title>FCB Africa and Meta Media  join to form a new independent Africa agency</title>
	<link>https://www.bizcommunity.com/article/fcb-africa-and-meta-media-join-to-form-a-new-independent-africa-agency-181716a</link>
	<description>HUMANTRUTH Agency has launched. Born out of FCB Africa, which has officially bowed out, this independent African marketing agency consolidates Nahana Communications Group’s FCB Africa and boutique media agency, Meta Media.</description>
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	<guid isPermaLink="false">1-272218</guid>
	<pubDate>Fri, 02 Oct 2026 11:25:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>All the iPendoring 2026 finalists</title>
	<link>https://www.bizcommunity.com/article/all-the-ipendoring-2026-finalists-414089a</link>
	<description>iPendoring 2026 has announced its 2026 finalists, selected from 400 entries. There are 275 finalists from 32 agencies and publishers, nine institutions and 38 brands heading to the iPendoring Awards on 26 November.</description>
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	<guid isPermaLink="false">1-272205</guid>
	<pubDate>Fri, 02 Oct 2026 07:30:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>BizTrends2027 | Theme launches | Steer year-defining business conversations</title>
	<link>https://www.bizcommunity.com/article/biztrends2027-theme-launches-steer-year-defining-business-conversations-969984a</link>
	<description></description>
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	<guid isPermaLink="false">1-272174</guid>
	<pubDate>Thu, 01 Oct 2026 13:07:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>Levergy appointed as Liqui Moly's sponsorship agency for Rugby World Cup 2027</title>
	<link>https://www.bizcommunity.com/article/levergy-appointed-as-liqui-moly-sponsorship-agency-for-rugby-world-cup-2027-856063a</link>
	<description>Levergy has been selected as the South African sponsorship agency for Liqui Moly following the global lubricant brand's significant partnership with World Rugby ahead of the Men's Rugby World Cup 2027 in Australia. Earlier this year, World Rugby announced Liqui Moly as an Official Partner and the Official Motor Lubricants Partner for both the Men's Rugby World Cup 2027 and the Women's Rugby World Cup 2029. This multi-event agreement marks an important milestone for the internationally recognised motor oil and additive specialist as it seeks to strengthen its presence at one of the world's largest sporting events.</description>
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	<guid isPermaLink="false">1-270849</guid>
	<pubDate>Mon, 17 Aug 2026 10:58:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>Sponsorships | From ritual to ROI, fans create loyalty, brand advocacy and commercial value</title>
	<link>https://www.bizcommunity.com/article/sponsorships-from-ritual-to-roi-fans-create-loyalty-brand-advocacy-and-commercial-value-290397a</link>
	<description>The 2026 Fifa World Cup is fresh in our memories. Spain are world champions again and Bafana Bafana progressed to the knock-out rounds. In one of the standout moments, Norway knocked soccer royalty Brazil out of the tournament with a stunning 2-1 victory, courtesy of their Viking-like talisman striker.</description>
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	<guid isPermaLink="false">1-270750</guid>
	<pubDate>Thu, 13 Aug 2026 08:30:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>WPP results beat analyst forecasts, sees shares jump up</title>
	<link>https://www.bizcommunity.com/article/wpp-results-beat-analyst-forecasts-sees-shares-jump-up-745222a</link>
	<description>WPP has posted first-half results that beat analyst forecasts on revenue, organic growth and profit margins, leading to a jump of as much as 30.2%  in WPP shares - its highest intraday level since September 2025.</description>
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	<guid isPermaLink="false">1-270582</guid>
	<pubDate>Thu, 06 Aug 2026 10:26:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>When the audience you want won't sit through your ads</title>
	<link>https://www.bizcommunity.com/article/when-the-audience-you-want-wont-sit-through-your-ads-189826a</link>
	<description>For brands targeting affluent consumers, the challenge isn't finding them; it's earning their attention.</description>
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	<guid isPermaLink="false">1-270328</guid>
	<pubDate>Thu, 30 Jul 2026 12:24:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>A sports sponsorship evolution... from a logo to being part of the conversation</title>
	<link>https://www.bizcommunity.com/article/a-sports-sponsorship-evolution-from-a-logo-to-being-part-of-the-conversation-290967a</link>
	<description>When Bafana Bafana last stepped onto the field in a Fifa World Cup back in 2010, Instagram didn’t exist yet. It would launch later that year. What we now know as X was still Twitter. TikTok was the sound clocks made.</description>
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	<guid isPermaLink="false">1-270300</guid>
	<pubDate>Thu, 30 Jul 2026 09:30:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>Fifa World Cup | Global in scale, but media attention remains intensely local</title>
	<link>https://www.bizcommunity.com/article/fifa-world-cup-global-in-scale-but-media-attention-remains-intensely-local-745472a</link>
	<description>The Novus Group’s FIFA World Cup 2026 Statistical Media Coverage Report shows how the national team and individual players shaped media attention, while off-field controversy added to the media cycle.</description>
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	<guid isPermaLink="false">1-270312</guid>
	<pubDate>Wed, 29 Jul 2026 12:40:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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	<title>Spain won the World Cup. But who won the battle for brand relevance</title>
	<link>https://www.bizcommunity.com/article/spain-won-the-world-cup-but-who-won-the-battle-for-brand-relevance-634931a</link>
	<description>The Fifa World Cup is over. Spain have deservedly lifted the trophy, adding another chapter to Adidas' rich footballing heritage. But while the players decided the outcome on the pitch, another contest unfolded away from the stadiums: the battle for brand relevance.</description>
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	<guid isPermaLink="false">1-270051</guid>
	<pubDate>Tue, 21 Jul 2026 11:17:00 +0200</pubDate>
	<source url="https://www.bizcommunity.com/rss/196/48.html">Bizcommunity Sponsorship South Africa</source>
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