https://www.bizcommunity.com/196/423.html South Africa Marketing news 15 Marketing news - South Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/196/423.html en-us Sun, 23 Aug 2026 17:46:51 +0200 https://www.bizcommunity.com/article/uj-students-tackle-real-world-plugd-by-telkom-brief-for-africa-biggest-marketing-conference-520860a Winning campaign to be announced at the Nedbank IMC 2026 on 17 September. 1-271026 Fri, 21 Aug 2026 10:02:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/south-african-ad-translations-need-culture-not-just-language-631971a Speaking a language and professionally translating advertising are two different skills. Yet how often do we hear this - “We have someone in the office who speaks the language; they can do/check the translation” - when a brand needs an advert translated into a South African language? 1-271021 Fri, 21 Aug 2026 09:30:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/pepkor-konaye-dlatu-on-creativity-connection-and-leaving-an-impact-189966a For Konaye Dlatu, digital strategist at Pepkor, creativity was never something she deliberately set out to pursue. It was simply part of who she was. 1-270988 Thu, 20 Aug 2026 11:28:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/girls-deserve-stadium-energy-too-multichoice-is-putting-the-spotlight-on-the-future-of-netball-078895a Women's sport does not need another reminder that it matters. It needs the same attention, investment and excitement that men's sport has enjoyed for years. 1-270977 Thu, 20 Aug 2026 10:03:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/retail-media-spending-set-to-hit-223bn-by-2027-as-growth-eases-301128a The global retail media market continues to expand, with ad investment expected to exceed $200bn this year and reach $223bn by 2027, according to Warc Media. 1-270973 Thu, 20 Aug 2026 08:42:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/hunters-makes-a-splash-with-giant-ice-block-ooh-activation-290097a Hunter’s has launched its new Iced range with an activation in Johannesburg’s Jewel City, using a large block of ice to introduce the two new variants, Hunter’s Iced Watermelon and Hunter’s Iced Apple. 1-270950 Wed, 19 Aug 2026 11:04:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/fueled-by-sisterhood-engens-melissa-graham-is-ready-to-strike-oil-634441a She may have started her career making cold calls at a call centre, but Melissa Graham is ready to strike oil as Engen Lubricants’ new marketing manager. Her marketing career has taken her through finance, broadcast, and consumer electronics, and she’s now ready to lead the way in the South African petroleum industry. 1-270941 Wed, 19 Aug 2026 10:12:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/where-are-you-losing-sales-189936a Traffic is up. Campaign performance looks strong. Media investment is optimised. So why are sales not growing at the rate you expected? 1-270938 Wed, 19 Aug 2026 09:44:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/siwelile-thusi-brings-a-new-strategy-to-orchard-on-25-078235a Orchard on 25 has appointed Siwelile Thusi as its new strategy director, and she is taking on the challenge of building the agency’s strategy department from the ground up — with a vision for strategy that is commercially valuable, creatively useful and impossible to overlook. 1-270897 Tue, 18 Aug 2026 10:47:00 +0200 Bizcommunity Marketing South Africa https://www.bizcommunity.com/article/africa-does-not-need-whatsapp-adoption-brands-need-a-stronger-relationship-strategy-856033a The marketing industry often recognises opportunities only after consumers have already made them part of everyday life. WhatsApp may be one of the clearest examples. 1-270889 Tue, 18 Aug 2026 09:19:00 +0200 Bizcommunity Marketing South Africa