https://www.bizcommunity.com/196/19.html South Africa Marketing Research news 15 Research news - South Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/196/19.html en-us Sat, 19 Sep 2026 16:23:23 +0200 https://www.bizcommunity.com/article/the-mind-state-holding-south-africans-together-520730a Ask South Africans what they're going to do on Heritage Day, and the top answer isn't likely to be a museum trip. While citizens of other countries may celebrate their tangible, intangible and natural heritage by visiting monuments, art galleries and national parks, South Africans are more inclined to gather around a fire – to see who's there, share a meal and have a few good laughs. 1-271846 Fri, 18 Sep 2026 08:29:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/how-south-africans-are-redefining-what-joy-means-186236a South Africans are more anxious than they were five years ago, but they are also happier. Both of those things are true at the same time, and YouGov Profiles+ data accessed through consumer insights agency KLA, the exclusive partner for YouGov in Sub-Saharan Africa, suggests the reason lies in a quiet shift in how people relate to joy itself. 1-271738 Tue, 15 Sep 2026 11:25:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/fada-gallery-brings-11-artists-together-to-explore-creativity-and-research-853413a What happens when artists turn research, ideas and experiences into something you can see and experience? That question sits at the heart of Relational Trans_Positions, the 2026 Fada Creative Research Platform, bringing together 11 artists, academics and artists in residence at the Fada Gallery in Johannesburg. 1-271299 Thu, 10 Sep 2026 11:07:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/when-the-cost-of-coping-becomes-part-of-the-township-customer-experience-308738a Rogerwilco's 2026 Township Customer Experience Report, in collaboration with Field & Insights Africa, explores how shrinking budgets, infrastructure disruptions and changing consumer behaviour are reshaping South Africa's township economy. 1-271613 Thu, 10 Sep 2026 10:18:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/field-force-launches-fieldiq-a-brand-new-market-intelligence-division-964494a FieldIQ, a brand new offering from Field Force, makes it possible for brands to know not only what’s on their customer’s minds right now, but also what competitors are doing differently, and whether the measures they’ve implemented in store are really pushing sales. 1-271514 Mon, 07 Sep 2026 12:38:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/the-invisible-safety-net-south-africans-are-redefining-who-counts-as-family-631331a South Africans are redefining who counts as family and increasingly relying on that wider definition, according to new research from KLA, the exclusive YouGov partner for sub-Saharan Africa. The study reveals a society deeply committed to family while grappling with what family means, who belongs within it, and what people can realistically expect from one another. 1-271351 Tue, 01 Sep 2026 13:09:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/marketers-and-agencies-building-hybrid-set-ups-not-choosing-sides-742322a For years, the industry conversation has swung between two extremes: bring everything in-house or trust it all to an agency, but now most marketers have quietly stopped having that argument. 1-271282 Mon, 31 Aug 2026 09:45:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/brc-rams-radio-currency-approaches-full-annual-sample-631621a In an update on the new Radio Audience Measurement Survey (RAMS) progress, the Broadcast Research Council of South Africa (BRC) has confirmed that survey has now passed 29,000 respondents as Wave 4 fieldwork nears completion, marking a key milestone towards the country's next radio trading currency. 1-271161 Wed, 26 Aug 2026 10:47:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/breathe-easier-nasal-allergy-care-takes-centre-stage-964284a As consumers seek more convenient and targeted ways to manage allergic rhinitis symptoms, including nasal congestion, sneezing, itching and runny noses, nasal allergy care is becoming increasingly differentiated. 1-271074 Mon, 24 Aug 2026 11:35:00 +0200 Bizcommunity Research South Africa https://www.bizcommunity.com/article/ask-africa-orange-index-2026-achieves-967-decision-grade-trust-score-075325a The 2026 Ask Africa Orange Index™ dataset has achieved an overall trust score of 96.7, earning decision grade certification following a rigorous quality assurance and data integrity process designed to ensure that only validated interviews inform the final customer experience benchmark. 1-271037 Fri, 21 Aug 2026 12:06:00 +0200 Bizcommunity Research South Africa