https://www.bizcommunity.com/196/12.html South Africa Advertising news 15 Advertising news - South Africa https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/196/12.html en-us Mon, 27 Jul 2026 08:42:12 +0200 https://www.bizcommunity.com/article/why-everyone-is-talking-about-the-latest-webuycars-advert-967984a The latest WeBuyCars advert is attracting attention for more than its punchline. As debate over the campaign grows, the public reaction offers a window into how South Africans judge brands and their advertising. 1-270174 Fri, 24 Jul 2026 10:58:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/tiktok-video-shows-inapproprite-behaviour-sees-veli-ngubane-immediate-resignation-967964a Avatar has confirmed that Veli Ngubane has stepped down from his role as co-chief creative officer, effective immediately, following a TikTok video that shows inappropriate behaviour from the creative towards two women at the recent Cannes Lions. 1-270154 Thu, 23 Jul 2026 22:00:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/africas-creative-economy-needs-ownership-not-just-talent-634681a Africa has never had a talent problem. It has an ownership problem. Across advertising, music, fashion, film, design, gaming and digital innovation, African creatives continue to shape global culture. Yet too often, the ideas, intellectual property and long-term commercial value they generate end up in someone else's hands. 1-270131 Thu, 23 Jul 2026 11:37:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/loeries2026-this-is-madness-aka-tuesday-a-mirror-and-a-rallying-cry-856893a It’s a complex time to be in the creative business. So when independent creative agency Distrikt 9 was tasked with developing a theme for this year’s Loeries, the team called it like it is: This is Madness. 1-270129 Thu, 23 Jul 2026 11:26:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/it-a-potentially-dangerous-blind-spot-in-sa-advertising-412449a Advertising used to be a people and ideas business with computers attached. Now it's a business that runs entirely on digital infrastructure, and the ideas sit on top of it. 1-270115 Thu, 23 Jul 2026 06:40:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/tbcsa-and-tomsa-roll-out-new-trevor-noah-campaign-for-international-tourism-634661a The Tourism Business Council of South Africa (TBCSA) and Tourism Marketing South Africa (TOMSA) have officially launched the second Tourism in South Africa with Trevor Noah campaign, titled Don’t Say We Didn’t Tell You, reinforcing their commitment to growing international tourism demand and strengthening one of South Africa’s most important economic sectors. 1-270111 Wed, 22 Jul 2026 20:05:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/pr-is-entering-the-golden-age-of-external-communications-301668a For years, marketing has been driven by a simple formula: create more content, reach more people, generate more engagement. This formula is no longer relevant. 1-270093 Wed, 22 Jul 2026 11:12:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/corona-its-sunset-time-189466a To celebrate Corona’s belief that life is best lived beyond our screens, we created a series of living posters that turned the setting sun into the brand itself. Captured at the exact moment the sun kissed the horizon over the city, long winter shadows stretched across the streets to create the silhouette of a Corona bottle, leading you to the sunset. 1-270088 Wed, 22 Jul 2026 10:45:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/live-like-a-springbok-for-a-day-with-the-coca-cola-fan-can-be-a-bok-campaign-189406a The Coca-Cola Fan Can Be a Bok campaign returns for 2026 — Fans stay with the team, walk the tunnel and experience match day alongside the Springboks. 1-270078 Wed, 22 Jul 2026 08:07:00 +0200 Bizcommunity Advertising South Africa https://www.bizcommunity.com/article/spain-won-the-world-cup-but-who-won-the-battle-for-brand-relevance-634931a The Fifa World Cup is over. Spain have deservedly lifted the trophy, adding another chapter to Adidas' rich footballing heritage. But while the players decided the outcome on the pitch, another contest unfolded away from the stadiums: the battle for brand relevance. 1-270051 Tue, 21 Jul 2026 11:17:00 +0200 Bizcommunity Advertising South Africa