https://www.bizcommunity.com/1/437.html Global Sport news 15 Sport news - Global https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/1/437.html en-us Fri, 07 Aug 2026 16:11:00 +0200 https://www.bizcommunity.com/article/reebok-sa-return-to-sport-captures-the-sharks-in-renewed-deal-856103a Reebok is reaffirming its commitment to performance sport in South Africa with a renewed technical apparel partnership with The Sharks. The deal marks the local rollout of the brand's global Return to Sport strategy. 1-270039 Tue, 21 Jul 2026 08:26:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/ntswembu-namanje-celebrates-banyana-banyanas-journey-ahead-of-wafcon-2026-856183a Sasol has launched its latest Banyana Banyana campaign, Ntswembu, Namanje as South Africa prepares to support the national women’s football team ahead of the CAF Women’s Africa Cup of Nations (Wafcon) Morocco 2026. 1-270019 Mon, 20 Jul 2026 14:39:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/powerade-partners-with-bafana-bafana-captain-for-limited-fifa-world-cup-edition-620781a Powerade has unveiled its global football campaign, Power Your Fate– a rallying call for athletes and fans to believe that destiny is earned through preparation, grit and hydration, and as part of the local launch, has announced a partnership with Bafana Bafana captain and goalkeeping star, Ronwen Williams. 1-269731 Thu, 09 Jul 2026 08:30:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/intellectual-property-and-contract-law-lessons-from-fifa-clean-stadium-rule-064535a The 2026 Fifa World Cup is underway, bringing its trade mark spectacle to 16 host cities across Canada, Mexico and the US. Behind the excitement, however, lie years of planning and a complex web of commercial arrangements designed to protect one of the world's most valuable sporting brands. 1-269597 Mon, 06 Jul 2026 08:00:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/under-the-tongue-the-untold-story-of-the-adidas-predator-football-boot-819143a Produced by SoccerBible, and directed by Keane Pearce Shaw, Under The Tongue documents the rise of the adidas Predator football boot. 1-254069 Mon, 09 Dec 2024 11:03:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/ab-inbev-extends-fifa-sponsorship-to-fifa-club-world-cup-2025-255387a AB InBev has extended its nearly 40-year partnership with Fifa to include the Fifa Club World Cup 2025 as the official beer partner of Fifa Club World Cup 2025. 1-253760 Wed, 27 Nov 2024 07:49:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/lays-announces-official-sponsorship-of-the-fifa-world-cup-26-and-fifa-womens-world-cup-2027-035165a Lay’s has announced its official sponsorship of the Fifa World Cup 26 and Fifa Women’s World Cup 2027, extending Frito-Lay's successful role as a regional supporter during the Fifa World Cup Qatar 2022 and as a tournament supporter at the Fifa Women’s World Cup 2023. 1-251767 Mon, 16 Sep 2024 10:39:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/huawei-dominates-global-wearable-market-368438a Huawei's dominance in the wearable market continues its upward trajectory, according to the quarter two report from the International Data Corporation (IDC). Huawei saw a 55.1% year-on-year increase in shipments of wrist-worn wearables during the first half of 2024, securing its position as the global leader for two consecutive quarters. Canalys data, however, puts Huawei at second behind Apple and narrowly ahead of Xiaomi. 1-251713 Thu, 12 Sep 2024 15:54:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/adidas-olympics-retro-campaign-steps-into-controversy-694241a Just a week before the opening of the Paris Olympics, Adidas' ad campaign has led the brand into a storm of criticism. 1-250241 Tue, 23 Jul 2024 13:58:00 +0200 Bizcommunity Sport Global https://www.bizcommunity.com/article/real-madrid-most-worlds-valuable-football-brand-with-a-17bn-brand-value-583510a The latest Brand Finance data reveals the winning strategies of football clubs as they invest heavily in brand management to capture the $40bn global sponsorship market. 1-250166 Fri, 19 Jul 2024 12:57:00 +0200 Bizcommunity Sport Global