https://www.bizcommunity.com/1/179.html Global Retail marketing news 15 Retail Marketing news - Global https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/1/179.html en-us Fri, 17 Apr 2026 20:24:56 +0200 https://www.bizcommunity.com/article/irl-is-better-marc-antoine-barrois-anti-social-campaign-redefines-luxury-retail-281807a In an era dominated by digital noise and algorithm-driven engagement, Marc-Antoine Barrois is taking a deliberately contrarian approach to retail expansion — placing physical experience at the centre of its brand strategy. 1-267240 Mon, 13 Apr 2026 11:52:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/dua-lipa-named-nespresso-ambassador-igniting-a-new-era-in-coffee-culture-177666a Nespresso has announced Dua Lipa as its new global brand ambassador, marking a striking new chapter for the brand. After 40 years of revolutionising the way we drink coffee, Nespresso continues to push boundaries, this time alongside one of the most influential cultural icons of her generation. 1-266588 Thu, 19 Mar 2026 08:20:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/2026-the-year-e-commerce-gets-ruthless-627121a E-commerce growth has temporarily slowed to roughly 1–2% in 2025, down from nearly 9% the year prior. Far from signalling decline, forecasts show a rebound to approximately 7.2% growth in 2026, marking the start of a more competitive and unforgiving era for digital retail. The catch? That growth won’t lift all brands equally. 1-264561 Mon, 05 Jan 2026 11:39:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/retail-media-agentic-ai-commerce-arrives-estimated-value-of-136bn-in-2025-841123a Agentic AI commerce – shopping powered by AI agents – is generating significant hype as the future of online shopping with the total addressable market for agentic commerce having an estimated value of $136bn in 2025 and forecast to hit a potential $1.7trn by 2030.* 1-263009 Wed, 05 Nov 2025 10:34:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/fanta-partners-with-horror-icons-for-halloween-campaign-391138a Fanta is rolling out a spooky new design in select regions (not including Africa) for Halloween 2025, teaming up with four iconic horror movie characters to serve up a frightfully fun twist. 1-260913 Fri, 29 Aug 2025 11:10:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/minecraft-themed-ice-cream-by-walls-hits-uk-supermarkets-701562a Snack giant Wall’s has partnered with to launch a limited-edition ice cream aimed at gaming enthusiasts. 1-259972 Fri, 01 Aug 2025 11:07:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/publicis-unseats-wpp-on-mars-17bn-media-account-926604a Advertising giant WPP has suffered another blow with Mars shifting its $1.7 bn global media account to Publicis Groupe, marking the second major client defection in just a few months. 1-258324 Wed, 11 Jun 2025 10:28:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/top-10-countries-most-addicated-to-online-shopping-china-tops-the-list-uk-and-us-follow-closely-810493a The country most addicted to online shopping is China, with consumers spending more time browsing and purchasing online than any other country, while UK consumers allocate the highest percentage of their income to online purchases and the US sets a global benchmark with the largest number of online shoppers. 1-255229 Mon, 10 Feb 2025 14:46:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/coca-colas-iconic-holiday-magic-adverts-created-by-ai-leave-fans-feeling-sick-366798a For many, seeing Coca-Cola’s Holidays Are Coming advert signals the symbolic beginning of the festive season, but this year the brand’s iconic advert sparked a different reaction as fans spotted the small disclaimer that reads, “created by Real Magic AI”. 1-253663 Fri, 22 Nov 2024 12:25:00 +0200 Bizcommunity Retail Marketing Global https://www.bizcommunity.com/article/bbdo-germanys-6-minute-brand-film-for-lidls-global-holiday-campaign-144176a Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper. 1-253168 Wed, 06 Nov 2024 12:42:00 +0200 Bizcommunity Retail Marketing Global