https://www.bizcommunity.com/1/12.html Global Advertising news 15 Advertising news - Global https://www.bizcommunity.com/res/img/logo.gif https://www.bizcommunity.com/1/12.html en-us Mon, 19 Oct 2026 01:30:15 +0200 https://www.bizcommunity.com/article/publicis-reaffirms-outlook-with-25th-quarter-of-outperformance-292737a Released on Tuesday, 13 October, Publicis’ third-quarter organic growth has topped market expectations, driven by client demand for AI-powered marketing. It also marked the French ad giant’s 25th quarter of outperformance. 1-272520 Wed, 14 Oct 2026 10:29:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/ai-adoption-moves-strategy-into-the-spotlight-for-human-insight-181766a With high AI adoption, strategists are doubling down on the human insight automation can't replicate and as practitioners deliver bigger outcomes for CMOs, there is a cautious optimism returning to agency-side strategy. 1-272288 Tue, 06 Oct 2026 10:00:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/platform-gives-brands-direct-route-to-gen-z-and-millennials-292807a Snapchat covers most Gen Z and millennials with 493 million daily users. Now the platform provides brands and agencies with a direct, self-serve route to Gen Z and millennials. 1-272240 Mon, 05 Oct 2026 14:00:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/converse-ads-likened-to-kkk-pulled-after-social-media-backlash-520330a Nike-owned brand Converse has faced a backlash from social media users not once, but twice. The first ad featured its recently released Chuck 70 X sneaker; the second was for a collab with Danish lifestyle brand Palmes. 1-271946 Tue, 22 Sep 2026 12:33:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/why-award-winning-creative-ideas-double-campaign-impact-308518a Mounting evidence is showing how creativity plays a crucial role in driving campaign success, with one in five (21%) of all creatively awarded ideas also awarded for effectiveness and nearly half (45%) of highly awarded creative ideas are also awarded for effectiveness. 1-271843 Fri, 18 Sep 2026 08:29:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/fanta-creates-new-horror-universe-for-halloween-campaign-297807a Fanta has launched its own horror universe for Halloween, moving beyond its previous collaborations with established horror franchises to create original characters and stories. 1-271240 Fri, 28 Aug 2026 08:38:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/the-gentlemens-serve-first-brand-partnership-between-netflix-and-ab-inbev-308388a Stella Artois and Netflix have announced an integrated global partnership built around the highly anticipated second season of The Gentlemen. 1-271183 Thu, 27 Aug 2026 08:00:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/wpp-results-beat-analyst-forecasts-sees-shares-jump-up-745222a WPP has posted first-half results that beat analyst forecasts on revenue, organic growth and profit margins, leading to a jump of as much as 30.2% in WPP shares - its highest intraday level since September 2025. 1-270582 Thu, 06 Aug 2026 10:26:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/omnicom-q2-results-built-for-an-era-where-speed-integration-and-scale-matter-most-967604a Omnicom’s revenue in the second quarter of 2026 increased $2.5bn to $6.6bn as compared to the second quarter of 2025, primarily due to the acquisition of IPG, which closed on November 26, 2025, and constant currency revenue growth. 1-270324 Thu, 30 Jul 2026 08:00:00 +0200 Bizcommunity Advertising Global https://www.bizcommunity.com/article/cmos-struggle-with-fragmented-frankenstack-environments-and-integration-challenges-856173a Despite years of digital transformation spending, many organisations continue to struggle with fragmented data, disconnected workflows, underperforming technology stacks and limited cross-functional alignment. 1-270079 Wed, 22 Jul 2026 10:53:00 +0200 Bizcommunity Advertising Global