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Nieman's caption: “Am I doing this right?”
#BehindtheSelfie with... Derik NiemanArticle

This week, we go behind the selfie with Derik Nieman, director of data and analytics at performance marketing agency, Algorithm...

Leigh Andrews 14 May 2019

Join our dynamic South African Tourism team as a marketing and communications agency/ies
Join our dynamic South African Tourism team as a marketing and communications agency/iesArticle

SA Tourism has undergone a needs analysis to determine a recommended marketing and communications agency model going forward to be evaluated through an open tender (procurement) process, against SA Tourism's business requirements...

Issued by The Media Shop 26 Apr 2019

Mark1 appoints Andre Steenekamp as Operations and Strategy Director
Mark1 appoints Andre Steenekamp as Operations and Strategy DirectorArticle

Andre Steenekamp has joined full-service digital marketing business, Mark1, as Operations and Strategy Director...

Issued by Mark1 25 Apr 2019

TBWA's Tessa Conrad on how SA rates in the global arena of innovation and disruption
TBWA's Tessa Conrad on how SA rates in the global arena of innovation and disruptionArticle

Canadian-born Tessa Conrad, global director of operations at TBWA\Worldwide's headquarters in New York, recently visited TBWA\South Africa's Johannesburg office where she did a series of presentations and assisted the local team in producing a module for DLearn...

Jessica Tennant 17 Apr 2019

NMPi in SA-first partnership with global product feeds specialist, Feedonomics
NMPi in SA-first partnership with global product feeds specialist, FeedonomicsArticle

IncuBeta Group, through its specialist digital marketing agency, NMPi, has launched a shopping feeds optimisation service together with global product feeds platform specialist, Feedonomics...

Issued by incuBeta 10 Apr 2019

#Newsmaker: Wayne Bischoff returns to Mediamark as CEO
#Newsmaker: Wayne Bischoff returns to Mediamark as CEOArticle

Wayne Bischoff recently rejoined Mediamark as CEO, having previously held the position of sales and marketing director at what was then Radmark and Digitalmark.

Jessica Tennant 27 Mar 2019

#StartupStory: Getting to the core of Algorithm Agency
#StartupStory: Getting to the core of Algorithm AgencyArticle

In today's world, almost everything we interact with online has an algorithm at its core. Algorithm Agency takes its name from the core principle that drives all search marketing...

Evan-Lee Courie 13 Mar 2019

IncuBeta teams up with Red & Yellow to boost performance-based digital media skills
IncuBeta teams up with Red & Yellow to boost performance-based digital media skillsArticle

Digital marketing holding company, IncuBeta, is partnering with Red & Yellow Creative School of Business to offer a new performance-based digital media course...

Issued by incuBeta 26 Feb 2019

Hoorah Digital acquires SA advertising heavyweight Simon Spreckley's Ritual Studio
Hoorah Digital acquires SA advertising heavyweight Simon Spreckley's Ritual StudioArticle

Digital consultancy Hoorah Digital has acquired creative storytelling agency Ritual Studio, the agency founded by renowned creative and former Hellocomputer Executive Creator Director (ECD) Simon Spreckley...

Issued by Irvine Partners 25 Feb 2019

#NewBiz: Hoorah Digital wins Hi-Tec, Pizza Hut Tanzania; co-founders move to Joburg
#NewBiz: Hoorah Digital wins Hi-Tec, Pizza Hut Tanzania; co-founders move to JoburgArticle

Hoorah Digital has won Hi-Tec and Pizza Hut Tanzania, the latest in its growing stable of brands to turn to the consultancy for their performance marketing needs...

28 Jan 2019

Jerry Mpufane, chairman of the M&C Saatchi Abel JHB Group and jury president of the 2019 Bookmark Awards.
2019 Bookmark judges are announcedArticle

The IAB SA has announced a panel of industry leaders who will judge the Bookmark Awards in 2019...

8 Nov 2018

#NewBiz: Havas Media wins $300m Puma account
#NewBiz: Havas Media wins $300m Puma accountArticle

Puma has selected Havas Media to manage its global media buying and planning, effective as of the beginning of 2019...

1 Nov 2018

How to use performance marketing to grow business effectively
How to use performance marketing to grow business effectivelyArticle

DCMN Cape Town recently hosted their first Open Night for startups in Cape Town, in which Travelstart shared their marketing journey, as well as valuable insights on the lessons they have learned over the years...

13 Aug 2018

The Performix staff. Image supplied.
Saatchi & Saatchi Synergize will now be known as Performics South AfricaArticle

Saatchi & Saatchi Synergize, which was acquired by Publicis Groupe in December 2013, has rebranded as Performics South Africa...

24 Jul 2018

What is 'growth hacking' and why it is not just a buzzword...
What is 'growth hacking' and why it is not just a buzzword...Article

The phrase "growth hacking" has entered the vocabulary of many engineers and marketers, but more often than not it's dismissed as a buzzword rather than adopted as a key strategy...

Michael Walker 22 Jun 2018

Vaulina, seen Showmaxing with Sbusi Dlamini, HR business partner: Connected video group at Multichoice.
#BehindtheSelfie with... Anna VaulinaArticle

This #YouthMonth, we go behind the selfie with 'just-35' Anna Vaulina - head of retention and customer experience for Showmax, she also moonlights as the head of marketing for the IAB SA, holds an MBA from the Gordon Institute of Business Science and has completed both a Harvard business and innovation leadership course and a Massachusetts Institute of Technology big data and analytics course...

Leigh Andrews 19 Jun 2018

#Newsmaker: Odette van der Haar transitions from association to agency
#Newsmaker: Odette van der Haar transitions from association to agencyArticle

Odette van der Haar, incoming CEO of J. Walter Thompson Johannesburg, tells us why she made the decision to leave the ACA SA (Association for Communication and Advertising) and what she aspires to achieve in serving the industry from an agency perspective...

Jessica Tennant 6 May 2018

Adclick Africa sponsors FEDHASA Golf Day
Adclick Africa sponsors FEDHASA Golf DayArticle

Over 150 c-suite executives from different hotels are expected to participate at FEDHASA Inland's Golf Day on Friday, 20 April. Adclick Africa is one of the sponsors...

Issued by Adclick Africa Media Group 11 Apr 2018

The World’s Most Eligible Bachelor campaign.
APA results: Kenya's thriving advertising industryArticle

The fastest and most affordable connectivity in sub-Saharan Africa enables Kenya to punch well above its weight in the IT sector generally...

4 Dec 2017

SA e-commerce startup Pet Heaven sees 120% yearly growth
SA e-commerce startup Pet Heaven sees 120% yearly growthArticle

South African startup Pet Heaven, an online pet food delivery service, has seen 120 per cent growth over the last year on the back of raising funding from Silvertree Internet Holdings...

Tom Jackson 20 Oct 2017

Dentsu Aegis Network South Africa strengthens its digital leadership team
Dentsu Aegis Network South Africa strengthens its digital leadership teamArticle

Dentsu Aegis Network has appointed Sadiqah Levy, who will work across both teams at Amnet, Dentsu Aegis Networks, programmatic and real time bidding specialist and iProspect, their digital performance marketing agency...

Issued by Dentsu Aegis Network 7 Jul 2017

Garmin introduce their latest sports watch with an international TV campaign filmed in SA
Garmin introduce their latest sports watch with an international TV campaign filmed in SAArticle

Two commercials filmed in Cape Town will be aired globally to show Garmin's new line of multi-sport GPS training smart watches, the fenix 5 series...

Issued by Garmin 5 Jul 2017

Facebook introduces new shopping ad format to showcase products
Facebook introduces new shopping ad format to showcase productsArticle

Marketers want better ways to visually inspire mobile shoppers to purchase, and so Facebook is introducing a new ad format called 'collection'...

23 Mar 2017

Team Rogerwilco at the IAB Bookmark Awards 2017.
#Bookmarks2017: Digital download with... RogerwilcoArticle

Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Charlie Stewart, CEO at Rogerwilco...

Leigh Andrews 20 Mar 2017

Adclick Africa launches its full-service digital agency
Adclick Africa launches its full-service digital agencyArticle

Adclick Africa Media & Marketing Group recently launched its full-service digital marketing agency, Guerilla Marketing, at the just-ended Business Day TV SME Summit at The Maslow in Sandton...

Issued by Adclick Africa Media Group 14 Mar 2017

#Newsmaker: Graeme Stiles, director at Algorithm Agency
#Newsmaker: Graeme Stiles, director at Algorithm AgencyArticle

Graeme Stiles' interest in performance marketing has led him to start an agency that specialises in SEO, paid media and data...

Jessica Tennant 27 Feb 2017

123RF
Beyond a digital media buyArticle

Every ad, every impression served results in an insight, a behaviour or an action. It maps out the customer journey down the path to purchase...

Audrey Naidoo 2 Nov 2016

Augmented reality takes centre stage at Online Tuesday #7, presented by DQ&A
Augmented reality takes centre stage at Online Tuesday #7, presented by DQ&AArticle

DQ&A Media Group, along with regular series partners Initiate International and Zomato, is bringing the seventh installment of its popular "Online Tuesday" events to Cape Town and Johannesburg this October...

Issued by incuBeta 30 Sep 2016

Performance marketing with Adclick Africa
Performance marketing with Adclick AfricaArticle

At Adclick Africa, they are obsessed with results. They believe that advertising is about meeting the campaign objectives of their clients...

Issued by Adclick Africa Media Group 30 Sep 2016

Credit:
CEOs invigorate your marketing teams to achieve your 2017 marketing objectivesArticle

A recent study from Stein IAS, in partnership with the Chief Executive Group, revealed that CEOs have evolved their expectations for marketing. But they don't think their CMOs are evolving with them...

Bandile Ndzishe 22 Aug 2016

WPP expands Belgium investments, part of EU expansion
WPP expands Belgium investments, part of EU expansionArticle

Grey Group, a wholly owned operating company within the WPP group, has acquired a majority stake in the holding company of Famous, a leading creative agency in Belgium...

12 Jul 2016

Empowering your client is key to a sustainable partnership
Empowering your client is key to a sustainable partnershipArticle

The manner in which performance marketing channels are being used to drive client acquisition strategies is changing rapidly; especially now that it's becoming very important for clients to measure the exact return...

Gareth Mountain 11 Mar 2016

Van Tonder, Davies, Stiles, Smith, Beale
[Bookmark Awards 2016] Panning the digital specialist judgesArticle

Digital advice ranging from a selection of the 2016 Bookmark Awards' specialist judges: Start making use of analytics from the start of campaigns and get ready for the rise of personalised, segmented marketing...

Leigh Andrews 1 Mar 2016

Why SMEs need four strategic IT leaders
Why SMEs need four strategic IT leadersArticle

A panel discussion by business IT leaders exploring the four strategic business technology leadership roles in SMEs will take place at Mazars. The discussion will expand on...

29 Feb 2016

WiredWomen conference addresses diversity in ICT
WiredWomen conference addresses diversity in ICTArticle

The fifth WiredWomen Conference, being held on 23 October 2015 at the Protea Hotel Parktonian, Braamfontein, Johannesburg, will discuss issues of workplace diversity...

27 Aug 2015

The 'constantly updating' aspect of running a digital business
The 'constantly updating' aspect of running a digital businessArticle

Danny Aaron is Director of 3-Way Marketing, which in turn is part of the Benater Productions Group. He tells us all about the digital businesses under their scope, African expansion and their broad advertising mix, including airtime vouchers...

Leigh Andrews 7 Aug 2015

Building a high-performing marketing team
Building a high-performing marketing teamArticle

Most modern successful companies have one thing in common - they have put the marketing function at the centre of their business processes...

Joseph Neusu 13 Jul 2015

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