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Egypt's economic revival mapped out in 2019 publication
Egypt's economic revival mapped out in 2019 publicationArticle

Oxford Business Group launches a new country report on Egypt's macroeconomic outlook...

14 May 2019

#TechBytes 9: Agile Marketing Metrics
#TechBytes 9: Agile Marketing MetricsArticle

#TechBytes is a nine-part video mini-series that shares nine simple steps any business can apply to generate qualified leads...

13 May 2019

#TechBytes 8: Implementing agile marketing
#TechBytes 8: Implementing agile marketingArticle

#TechBytes is a nine-part video mini-series that shares nine simple steps any business can apply to generate qualified leads...

13 May 2019

Why South African voters are resisting mobile political campaigns
Why South African voters are resisting mobile political campaignsArticle

Mobile technology will arguably go down in history as the most successful innovation of our lifetime. Mobile devices, especially phones, are ubiquitous in large parts of the world...

Daniel K. Maduku 7 May 2019

How to use special days and occasions to help drum up sales
How to use special days and occasions to help drum up salesArticle

If you're looking to market your small business, consider celebration days, special events and public holidays as the perfect reason to reach out to your customers with messages, deals and promotions...

Selina Bieber 7 May 2019

#TechBytes 7: The Case for Agile Marketing
#TechBytes 7: The Case for Agile MarketingArticle

#TechBytes is a nine-part video mini-series that shares nine simple steps any business can apply to generate qualified leads...

2 May 2019

#WTMA19: Keith Jenkins on what travel influencers are getting right and wrong
#WTMA19: Keith Jenkins on what travel influencers are getting right and wrongArticle

According to iambassador founder and CEO Keith Jenkins, marketing influencers in the travel industry are either executing their content mind-blowingly well or mind-bogglingly bad...

Maroefah Smith 12 Apr 2019

The Africa Account-Based Marketing (ABM) Review 2019 - Powered by Digital Kungfu
The Africa Account-Based Marketing (ABM) Review 2019 - Powered by Digital KungfuArticle

Give your opinion and stand a chance to win a professionally produced white paper for your company worth R25,000...

Issued by Digital Kungfu 12 Apr 2019

Image source: Getty/Gallo Images.
Influencer marketing - the value of micro vs macro-influencer marketing tacticsArticle

Rirhandzu Shingwenyana from Sadmon lists ways in which nano, micro (mid-tiers) and macro influencer (mega influencers) are most effective and efficient when it comes to ROI...

Rirhandzu Shengwenyana 11 Apr 2019

NMPi in SA-first partnership with global product feeds specialist, Feedonomics
NMPi in SA-first partnership with global product feeds specialist, FeedonomicsArticle

IncuBeta Group, through its specialist digital marketing agency, NMPi, has launched a shopping feeds optimisation service together with global product feeds platform specialist, Feedonomics...

Issued by incuBeta 10 Apr 2019

Image source: Gallo/Getty.
Timing is everything when it comes to marketingArticle

When it comes to business, timing is everything. However, this is a factor that is often overlooked by many companies, especially those with small teams and even smaller budgets...

Louise Robinson 10 Apr 2019

Bizcommunity sends a clear message that Africa is open for business
Bizcommunity sends a clear message that Africa is open for businessArticle

The adoption continues for the .africa (dotAfrica) geographic Top Level Domain (gLTD) as Africa's biggest multi-industry website, Bizcommunity, announced the launch of its dotAfrica website...

Issued by dotAfrica 9 Apr 2019

Two SA agencies nominated for The Webby Awards
Two SA agencies nominated for The Webby AwardsArticle

The International Academy of Digital Arts & Sciences (IADAS) has announced the nominees for the 23rd Annual Webby Awards. Among those recognised this year in the Advertising, Media & PR categories are South Africa's Net#work BBDO and TBWA\Hunt\Lascaris...

3 Apr 2019

The value of specialist services in your marketing mix
The value of specialist services in your marketing mixArticle

While a multi-service agency does make for a smooth process, there is a strong case for opting for specialist agencies in the marketing mix...

Danilo Acquisto 2 Apr 2019

Tractor Transit: We are now able to track your bus campaigns
Tractor Transit: We are now able to track your bus campaignsArticle

Tractor Transit, a division of Tractor Outdoor focusing solely on bus advertising, has just released two transit packages to suit any brand's target market...

Issued by Tractor Outdoor 2 Apr 2019

Meet BreadCrumbs: South Africa's first behavioural linguistics firm
Meet BreadCrumbs: South Africa's first behavioural linguistics firmArticle

South Africa's only behavioural linguistics firm, BreadCrumbs, launched in Sandton, Johannesburg this month...

Issued by BreadCrumbs 2 Apr 2019

The Marketing Achievement Awards and Summit moves to June 2019
The Marketing Achievement Awards and Summit moves to June 2019Article

Due to numerous requests, the 2019 Marketing Achievement Awards ceremony and Marketing Achievement Summit will now be taking place on 26 and 27 June 2019 at Sun City...

Issued by Flow Communications 1 Apr 2019

The 2019 Brand Summit South Africa partners with the Public Relations Institute of Southern Africa (PRISA) and the London, UK, based City Nation PlaceArticle

The Brand Summit South Africa, successfully inaugurated in Cape Town in May 2018 and now partnered with the City of Johannesburg, Host City, for three years until 2021, has the pleasure of announcing additional professional partnerships with the Public Relations Institute of Southern Africa (PRISA) and City Nation Place Ltd.

Issued by Brand Summit South Africa 28 Mar 2019

Viral Nation team at the Influencer Marketing Awards. © .
Viral Nation announced the Best Large Influencer Marketing Agency by Influencer Marketing AwardsArticle

Viral Nation agency wins Influencer Marketing Award for "Best Large Influencer Marketing Agency" globally for 2019...

28 Mar 2019

It's time to share the mobile traffic burden
It's time to share the mobile traffic burdenArticle

Digital transformation is all around us, revamping the core practices of businesses. CSPs are also looking to transform what they do and how they do it...

Alexey Vedin 28 Mar 2019

How to track, analyse and optimise website performance using Google Analytics
How to track, analyse and optimise website performance using Google AnalyticsArticle

Tracking of digital marketing campaigns is easy, this is especially because of the vast performance tracking tools the internet has to offer...

Solomon Tshielo, Issued by Algorithm Agency 22 Mar 2019

Why every brand should focus on organic social media marketing
Why every brand should focus on organic social media marketingArticle

Brian Mechem lists reasons why B2B brands should implement organic social media marketing...

Brian Mechem 15 Mar 2019

Why top companies advertise on BusinessTech
Why top companies advertise on BusinessTechArticle

BusinessTech offers South African companies exceptional reach and value-for-money to market their business and technology products...

Issued by BusinessTech 13 Mar 2019

How alcohol companies are using International Women's Day to sell more drinks to women
How alcohol companies are using International Women's Day to sell more drinks to womenArticle

Many alcohol companies see International Women's Day as an ideal opportunity to market their products...

Carol Emslie 8 Mar 2019

The two most important quotes in marketing - Becoming an authority and expert in customers' eyes
The two most important quotes in marketing - Becoming an authority and expert in customers' eyesArticle

Tiišetšo Maloma shares the two most important quotations in marketing he says will help you to become an expert in customers' eyes...

Tiisetso Maloma 7 Mar 2019

Marketing Achievement Awards usher in the future of marketing
Marketing Achievement Awards usher in the future of marketingArticle

Director of the Marketing Achievement Awards, Anne Kirkpatrick tells us how the idea came about through a conversation she had with Nando's CEO Geoff Whyte and how this programme fits neatly between other industry-specific programmes...

Jessica Tennant 5 Mar 2019

Influencer marketing in South Africa - By the numbers
Influencer marketing in South Africa - By the numbersArticle

Influencer marketing has gone beyond a trendy marketing fad, with both proponents and detractors often making unsubstantiated claims and counter-claims. It is clearly necessary to sort the fact from fiction...

Lara Utian-Preston 27 Feb 2019

IncuBeta teams up with Red & Yellow to boost performance-based digital media skills
IncuBeta teams up with Red & Yellow to boost performance-based digital media skillsArticle

Digital marketing holding company, IncuBeta, is partnering with Red & Yellow Creative School of Business to offer a new performance-based digital media course...

Issued by incuBeta 26 Feb 2019

The digital headaches of a franchise marketing team
The digital headaches of a franchise marketing teamArticle

JG Bezuidenhout has compiled a list of my top 5 tools that can help control and regulate franchisees marketing with minimum friction...

JG Bezuidenhout 19 Feb 2019

IAB SA launches insight series, in partnership with Meltwater and The Radisson Hotel Group
IAB SA launches insight series, in partnership with Meltwater and The Radisson Hotel GroupArticle

The IAB SA has launched an exciting new series of strategically aligned events for the digital industry. Held in partnership with Meltwater and The Radisson Hotel Group, the series will give the industry smart, actionable and meaningful insights...

Issued by IAB SA 19 Feb 2019

Digital Marketing Conference held in Sandton and Cape Town
Digital Marketing Conference held in Sandton and Cape TownArticle

The Digital Marketing Conference (DMC) will be held in Johannesburg on 26-27 February 2019 at the Maslow Hotel and in Cape Town on 6-7 March 2019 at Radisson Blu Hotel Waterfront...

Issued by Event Partners 19 Feb 2019

RadioHeads' name change activates, captivates and amplifies
RadioHeads' name change activates, captivates and amplifiesArticle

Specialist radio marketing agency, RadioHeads today announced it will be changing its name to MediaHeads 360 to reflect the company's integrated communication approach...

Issued by MediaHeads 360 18 Feb 2019

Indoor LED marketing displays
Indoor LED marketing displaysArticle

Decreasing costs, better quality hardware and changes in customer expectations are driving change in the retail environment. Also, marketers want more! More flexibility, and more client engagement...

Issued by One Digital Media 13 Feb 2019

Boris Dzhingarov
How to take advantage of the global gig economyArticle

For small businesses and freelancers, there's no reason to stick to serving clients in your own local market. The rise of the "gig economy" means that even large corporations are hiring freelancers and agencies...

Boris Dzhingarov, Issued by Monetary Library 12 Feb 2019

Marketing Matterz has exciting news!
Marketing Matterz has exciting news!Article

Marketing Matterz has been internationally shortlisted for the Interactive Marketing Awards...

Issued by Eskilz College 12 Feb 2019

3 reasons why influencer marketing sucks right now
3 reasons why influencer marketing sucks right nowArticle

The term 'influencer marketing' has never been sexier than now, but many agencies are not getting it right. Welcome to the world of micro influencers...

Marc Kornberger 8 Feb 2019

MyBroadband hits biggest South African IT readership in history
MyBroadband hits biggest South African IT readership in historyArticle

MyBroadband topped the January 2019 South African IT readership rankings with 2.78 million unique monthly visitors and 10 million page views...

Issued by MyBroadband 4 Feb 2019

Image via  - @gbutchstewart
World Travel Awards calls for entriesArticle

The World Travel Awards has opened for submission and invites travel brands that are pushing the boundaries of industry excellence to participate in the annual programme...

31 Jan 2019

Local sports marketing campaign among world's best
Local sports marketing campaign among world's bestArticle

Sasol's and SAFA's #Limitless campaign, created for the brand in collaboration with Levergy, has been named as one of Activative's top 10 sports marketing campaigns in the world for 2018...

Issued by Levergy 29 Jan 2019

The one thing which makes online PR a winning marketing tool
The one thing which makes online PR a winning marketing toolArticle

Online content marketing and PR can be an exceptional marketing and lead-generation tool if you include trackable links...

Issued by The Tech Lab 29 Jan 2019

Why citrus essential oil sees growing demand in food, beverage sector
Why citrus essential oil sees growing demand in food, beverage sectorArticle

According to a study by Fact.MR, citrus essential oil sales increased by over 3,000 tonnes in 2018 over 2017.

22 Jan 2019

Adams & Adams adopts .africa domain
Adams & Adams adopts .africa domainArticle

Intellectual property and commercial law firm, Adams & Adams, announced a digital identity switchover to www.adams.africa on its social media accounts.

21 Jan 2019

7 Internal marketing ideas to improve employee experiences
7 Internal marketing ideas to improve employee experiencesArticle

Your two most important assets - your people and your brand.

Wade Willingale, Issued by Rocketseed 15 Jan 2019

AlexKlen via
SA dairy championships: Enter nowArticle

Agri-Expo has invited all dairy producers to enter the 2019 South African dairy championships...

11 Jan 2019

Kulula fights long queues and continues to win top SA awards
Kulula fights long queues and continues to win top SA awardsArticle

The stress of queueing at airports for check-ins and boarding has been acknowledged by one of the country's leading domestic airlines, and they're offering a solution...

Issued by SA Airlines 8 Jan 2019

Digital marketing trends to keep an eye on in 2019
Digital marketing trends to keep an eye on in 2019Article

2018 was characterised by an explosion of technology in the digital marketing industry. This new tech now needs to be used in such a way to add value to your company's digital marketing strategy...

Issued by Digital School of Marketing 8 Jan 2019

#BizTrends2019: 5 Tips to get your business ready for AI in 2019
#BizTrends2019: 5 Tips to get your business ready for AI in 2019Article

2018 was the year that we realised that Artificial Intelligence (AI) was no longer to be shelved in the corner of the video store like 2001's Space Odyssey...

Brett St Clair 7 Jan 2019

#BizTrends2019: Media trends for 2019
#BizTrends2019: Media trends for 2019Article

2019 is poised to be the year where the integration of artificial intelligence permeates across all facets of marketing. This includes delivering better customer experiences across brands, driving better media targeting and helping define real-time media ROI...

Monique Claassen, Issued by Kantar 7 Jan 2019

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