Results for Johanna McDowell

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Most admired marketing professionals revealed
Word Soup: The starter that waters down relationship management
Winners of the IAS Agency Credentials Award for 2021
Mutuality: the key to intermediary efficacy
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Intermediaries, handover and pandemic protocols
Evaluating agency credentials: What turns clients' heads
Breadth of digital choices creating confusion
IAS Agency Credentials: So much more than swagger
Judges announced for very first Effie Awards South Africa
IAS Agency Credentials award once again part of the prestigious Assegai Awards for 2021
Marketer-agency relationships are lasting longer than before
When the pitch is a small part of the whole
Pitch remains the most favoured way of selecting an agency
UK marketers prefer specialist agencies to solve their needs in different areas
The power of knowing: First insights from Agency Scope UK 2021/2022
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Feedback from the AdForum Global Summit
Agency Scope fieldwork to provide new levels of value
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Courage under fire: How marketers and agencies made lemonade
Agency Scope Insights: Deep, decisive and digital
#BehindtheMask: Manuela Dias de Deus of One-eyed Jack
Evolution of our industry: Shortlist for short projects
Lessons in courage and innovation in a pandemic
Building blocks of right-housing for growth and success
A marriage made in mediation - world class client: agency management
Machine_ appointed lead digital creative agency for PepsiCo SSA snack portfolio
The value of chemistry between agency and client
Finding the balance when managing a pitch process effectively
Agency Scope Insights: Digital budget in Spain increases by 7% exceeding ATL
Which will cost more - research or no research?
#BizTrends2021: The 'blessings' of Covid continue into 2021
Agency Scope Insights: Agencies in Brazil contribute 60% to marketer's business growth
Winner of the IAS Agency Credentials Award for 2020 is FoxP2, Boomtown and Conversation LAB follow with Leader Awards
Scopen launches Trend Score as marketers look to recover
Agency Scope Insights: Trends on the path to new world agility
Agency Scope Insights: Marketing in an unprecedented time
Evaluating agency credentials: What turns clients' heads
Agency credentials: So much more than swagger
Marketers in Latam estimate a period of less than 6 months for the recovery of advertising investment
Johanna McDowell of the Independent Agency Search and Selection (IAS) and certified ActionCOACH business coach Brehndan Botha.
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Agency anxiety - managing uncertainty, protocols and business strategy
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Agency Scope Insights: Tough times call for agile measures
Agency Scope Insights: The road best travelled, how marketers choose service providers
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