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Customer loyalty - It's a dog's life
Customer loyalty - It's a dog's lifeArticle

Acquiring today's customer is a lot like getting a dog. They provide an endless amount of value and the feel-good sense of confidence that you're doing a good job...

David Alves 4 Sep 2019

5 things women seeking to go into business should know
5 things women seeking to go into business should knowArticle

Small and medium enterprises (SMEs) are an important driver of economic growth and a source of employment, especially for countries such as South Africa...

Elaine Wang 6 Aug 2019

Photo by Glenn Carstens-Peters on Unsplash.
Is it time to dump mission statements?Article

Quick: can you recite the mission statement of the organisation you work for? I didn't think so. Don't feel bad; you're in good company...

Robert Gentle 10 Jul 2019

Growing digital talent
Growing digital talentArticle

Talent is the greatest predictor of a company's success. But what do you do when you can't find the talent you need? You grow it, says Emma Odendaal, digital director at John Brown Media South Africa...

Issued by Dentsu Aegis Network 12 Jun 2019

Target Group Index research achieves phenomenal year-on-year revenue growth
Target Group Index research achieves phenomenal year-on-year revenue growthArticle

Target Group Index (TGI) research had an astonishing year, achieving a 22% revenue growth...

Maria Petousis, Issued by Ask Afrika 24 May 2019

Six steps to successful customer relationship management
Six steps to successful customer relationship managementArticle

As Easter looms businesses are looking for powerful ways to promote their goods and activate more sales. This should include beefing up customer relationship management (CMR) systems to streamline communication with potential clients and encourage more sales. Here are six steps to sprucing up your CRM and captivating customers at every touch point along the way...

Eben Esterhuizen 16 Apr 2019

#Newsmaker: Wayne Bischoff returns to Mediamark as CEO
#Newsmaker: Wayne Bischoff returns to Mediamark as CEOArticle

Wayne Bischoff recently rejoined Mediamark as CEO, having previously held the position of sales and marketing director at what was then Radmark and Digitalmark.

Jessica Tennant 27 Mar 2019

Study shows women drive between 70% and 80% of all consumer purchasing
Study shows women drive between 70% and 80% of all consumer purchasingArticle

Marketing is finally moving beyond the "make it pink for the female market" strategy and acknowledging that, as well as shopping for themselves, women tend to control family finances, and also make purchasing decisions on behalf of those in their care, including children and elderly family members...

26 Mar 2019

Build a culture of curiosity to retain clients
Build a culture of curiosity to retain clientsArticle

I became curious about curiosity when I came across a nice article in the Guardian that pointed out how unhelpful the expression 'curiosity killed the cat' was to children's development. Why would you want to encourage someone to be less curious?

Tony Spong 25 Mar 2019

#FutureFit Yourself: Does your business suffer from 'marketing myopia'?
#FutureFit Yourself: Does your business suffer from 'marketing myopia'?Article

We need to recognise that the reason growth and relevance of many businesses are threatened, slowed or stopped is not only due to a saturated market but because of the failure of management...

Carmen Murray 28 Feb 2019

Annual Africa Shared Value Summit to be held in Nairobi
Annual Africa Shared Value Summit to be held in NairobiArticle

This year's Africa Shared Value Summit will be held in Nairobi, Kenya, 23-24 May 2019, at the Radisson Blu Hotel...

25 Feb 2019

Natural-born data scientists are made of stuff like this
Natural-born data scientists are made of stuff like thisArticle

Leading global data analytics firm FICO has perfected the search for the ideal data scientist based on the company's 62 years in the data analytics field...

Issued by Britespark Communications 15 Feb 2019

Paying tribute to Erik du Plessis
Paying tribute to Erik du PlessisArticle

Erik du Plessis, a local research legend and the former chairman of Millward Brown South Africa, has passed away...

Issued by Kantar 29 Jan 2019

Africa's business revolution
Africa's business revolutionArticle

A new book by McKinsey confirms that Africa is poised for economic acceleration, akin to the Asian boom...

22 Nov 2018

How can corporates support social enterprises in South Africa?
How can corporates support social enterprises in South Africa?Article

Rachael Millson, African Partnerships Director, Social Enterprise Academy South Africa, looks at how corporates can support the rapidly growing social enterprise sector in South Africa...

Issued by Trialogue 13 Nov 2018

Is your dismal office design costing your bottom line?
Is your dismal office design costing your bottom line?Article

Outstanding workplace design is often thought of as a 'nice to have if there's money', but the truth is that good design is all about making more money...

22 Oct 2018

Are you overlooking 80% of your company's value?
Are you overlooking 80% of your company's value?Article

Employees today are more loyal to their profession than to the organisation they work for and are prepared to take ownership of their careers and development...

Sonja Lombard 19 Oct 2018

7 ways to create a productive corporate culture
7 ways to create a productive corporate cultureArticle

The term "company culture" has been hurled around ad nauseam, but the constant mention of the phrase is evidence of how a positive company culture can create healthier organisations...

Madelain Roscher 11 Oct 2018

Getting SA businesses blockchain ready
Getting SA businesses blockchain readyArticle

While C-suite executives are accustomed to news of revolutionary technology on an almost daily basis, the emergence of the blockchain is arguably a technology that simply cannot be ignored.

Wayne Zwiers 26 Sep 2018

The importance of diversity when creating communications strategies
The importance of diversity when creating communications strategiesArticle

It's becoming commonly known that what's fundamentally missing from the brand strategy process is the diversity of the talent. Warren Moss elaborates on why diversity is an important aspect when creating communication strategies...

Warren Moss 5 Jul 2018

No woman should be expected to be Superwoman
No woman should be expected to be SuperwomanArticle

Working women can have it all when it comes to family, children and a career but they can't do it alone, says New Zealand Prime Minister Jacinda Aldern, who has just given birth to her first child, becoming only the second woman holding office to do so...

Issued by UCT Graduate School of Business 29 Jun 2018

A business lens for learning and development
A business lens for learning and developmentArticle

Organisational learning and development must guard against being ineffective, incompetent, costly, value-sapping and fearful of quantitative, measureable results...

Michelle Wolfswinkel, Issued by Wits Language School 25 May 2018

A perfect storm: Business, creativity and the Fourth Industrial Revolution
A perfect storm: Business, creativity and the Fourth Industrial RevolutionArticle

The World Economic Forum predicts that creativity will be one of the top skills valued in 2020 and that creative industries are on the rise...

Issued by UCT Graduate School of Business 23 May 2018

The evolving workplace: The working environment and its impact on business and culture
The evolving workplace: The working environment and its impact on business and cultureArticle

Why workspace design not only reflects - but also drives - culture...

Henke Naudé, Issued by Ackermans 16 May 2018

How to ensure communities living near mining activities get a better deal
How to ensure communities living near mining activities get a better dealArticle

The South African government and the Chamber of Mines are in the process of formulating a new Mining Charter. The charter serves as a blueprint for transforming the mining industry. Its primary aim is to benefit people who were disadvantaged under colonialism and apartheid...

Ross Harvey 8 May 2018

Africa Shared Value Summit.
Time for business to lead in AfricaArticle

The 2018 Africa Shared Value Summit takes place from 24-25 May 2018 at The Maslow conference centre in Sandton, Johannesburg...

3 May 2018

#Newsmaker: And the new CEO of the IAB SA is... Paula Hulley
#Newsmaker: And the new CEO of the IAB SA is... Paula HulleyArticle

The IAB SA today announced that Paula Hulley is succeeding former CEO Josephine Buys...

Jessica Tennant 18 Apr 2018

The role of mobile in building brand loyalty
The role of mobile in building brand loyaltyArticle

With falling consumer confidence and a slow economic growth outlook, brands are intensifying the fight for consumer loyalty...

Nicholas Bednall 16 Apr 2018

#Newsmaker: Getting to really know Demographica's new GM Lauren Damant
#Newsmaker: Getting to really know Demographica's new GM Lauren DamantArticle

Named one of the most influential women in SA digital marketing in 2016 by Memeburn and Ventureburn, Damant is respected in the industry and has the required experience and expertise to help drive growth....

Jessica Tennant 4 Apr 2018

Five productivity hacks for dealing with information overload
Five productivity hacks for dealing with information overloadArticle

We exist in a time where the amount of information being generated exceeds our given capacity to consume and process it. What are the tools and resources that we can leverage to ensure that we cope and are able to be productive?...

Farren Roper 5 Mar 2018

Chrisna Basson, head of strategy at Weathermen & Co, Namibia.
#BizTrends2018: A positive perspective on moving towards 4.0Article

What a year it's been! But enough people have written about that, so I'd rather look at a few of the consequences we'll feel in 2018. Which, to my surprise, are mostly positive. I've highlighted four of the best...

Chrisna Basson 21 Dec 2017

Be disrupted
Be disruptedArticle

The phrase disruptive innovation is being used by entrepreneurs worldwide at the moment. However, the term is widely misunderstood. What classifies a company as genuinely disruptive?..

Issued by R-Squared Digital SA 4 Dec 2017

Are we ready to coach the millennials?
Are we ready to coach the millennials?Article

The differences between millennials and previous generations are significant. Therefore, organisations can expect unprecedented cultural change as millennials become a greater force in the workplace...

Issued by SACAP 22 Nov 2017

Lillian Barnard from Microsoft SA giving us some insight on digital transformation at AfricaCom.
#AfricaCom: Digital transformation is real and it's urgentArticle

Lillian Barnard, director for the Public-Sector at Microsoft SA, addresses the urgency of digital transformation, gives pointers on how companies can start to embark on their digital transformation journey and shares some of the benefits of doing it before your business is left behind...

Juanita Pienaar 10 Nov 2017

Breaking through creative boundaries and newspaper columns
Breaking through creative boundaries and newspaper columnsArticle

In advertising, the way to reach the consumer with the greatest impact is to use creativity to break through the clutter or to be disruptive...

Issued by Ads24 13 Sep 2017

Afribiz Invest recognises its women-owned entities
Afribiz Invest recognises its women-owned entitiesArticle

In 2016, McKinsey estimated that only 5% of CEOs in Africa were female, highlighting just how much work is required globally to achieve gender parity in the corporate sector.

30 Aug 2017

#EmployerBranding: How to craft an employer branding strategy
#EmployerBranding: How to craft an employer branding strategyArticle

Employer branding specialist, Celeste Sirin, speaks to Bizcommunity.com on how to craft a successful employer branding strategy and why strong ties to the marketing and communications department is important...

28 Aug 2017

The critical role of out-of-home in the marketing mix
The critical role of out-of-home in the marketing mixArticle

With almost two-thirds of all consumer purchases made within half an hour of being exposed to out-of-home advertising, it's time to revisit the critical role the medium plays in the broader marketing mix...

Howard Lonstein, Issued by Provantage Media Group 11 Aug 2017

The case for upskilling senior management during a recession
The case for upskilling senior management during a recessionArticle

When times are tough, training often takes a hit - particularly the development of senior executives. But lessons from the 2008 economic downturn indicate this may not be the best path towards long-term resilience...

Issued by UCT Graduate School of Business 28 Jul 2017

#DigitalMarketing: The binary business case for marketing automation
#DigitalMarketing: The binary business case for marketing automationArticle

2017 is set to be the year of wholesale adoption of marketing automation technology as consumer budgets constrict and the battle for share of wallet intensifies...

Nick Orton, Issued by Grapevine 25 Jul 2017

#CSIMonth: Sustainability is the key to innovation and the next frontier for business
#CSIMonth: Sustainability is the key to innovation and the next frontier for businessArticle

We have undergone the industrial age, the technology age, the people or talent age and now we're on the cusp of the green age...

Tania Morgan-Weyer 17 Jul 2017

Pixel Global AV expands its brand into South Africa
Pixel Global AV expands its brand into South AfricaArticle

Pixel Global AV has joined forces with Kilowatt Audio Visual to launch Pixel Global AV South Africa...

Issued by Kilowatt Audio Visual 6 Jul 2017

How to break up - professionally
How to break up - professionallyArticle

Breaking up is never easy to do - especially when it's a professional relationship. Yet understanding the reasons why employees resign is one of the most valuable tools in an organisation's arsenal...

Issued by Top Employers Institute 30 Jun 2017

Cindy Langeveld
Is African business ready for social impact?Article

There is a growing optimism about the continent's future as the performance of economies of countries such as Ivory Coast, Tanzania, Rwanda and Mozambique keep hopes of a growth explosion alive...

Cindy Langeveld 8 May 2017

Value-based product development in the ever-evolving retail market
Value-based product development in the ever-evolving retail marketArticle

New consumer trends are emerging continuously and the retail market is changing fast. These dynamics lead to product and service providers having to incessantly consider their offering and strive for product development and innovation...

Neelin Naidoo, Issued by Mpact Plastics 13 Apr 2017

Emevil © –
Through the looking glass: Consumers on InstagramArticle

The first digital photograph dates back to 1957. Today, more pictures are taken every two minutes than throughout the whole of the 1800s. And the vast majority of those are by people recording their lives and experiences, not brands or organisations.

Izzy Pugh 27 Mar 2017

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