Results for online engagement

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The World Health Organisation partnered with Ogilvy | Social.Lab South Africa to launch 'Vaccines Bring Us Closer' global campaign
The World Health Organisation partnered with Ogilvy | Social.Lab South Africa to launch 'Vaccines Bring Us Closer' global campaignArticle

Ogilvy Worldwide and Ogilvy | Social.Lab South Africa joined forces with the World Health Organisation (WHO) to celebrate World Immunisation Week...

Issued by Ogilvy South Africa 2 days ago

Breaking news: 85% of healthcare professionals now want to liaise with representatives online!
Breaking news: 85% of healthcare professionals now want to liaise with representatives online!Article

In a world forever changed by the pandemic, pharmaceutical companies (pharma) have had to start communicating with healthcare professional (HCP) clients online. The latest statistics from global healthcare e-platform Veeva...

Issued by Cingulate 2 days ago

What you should know about marketing in 2021
What you should know about marketing in 2021Article

There is no need to say that things have dramatically changed over the past nine or so months. The colossal disruption brought by the Covid-19 pandemic is evident in almost all aspects of our personal and business environments...

Rirhandzu Shingwenyana 2 Feb 2021

Healthcare marketer - Is your audience engaged online?
Healthcare marketer - Is your audience engaged online?Article

As a result of the Covid-19 pandemic and the resultant global lockdowns, many healthcare companies have doubled or even tripled their digital marketing communication. Whilst connecting with your brand's stakeholders...

Issued by Cingulate 25 Jan 2021

Henry van Deventer, chief specialist in advice model design at Liberty
#BizTrends2021: Shifting towards a digital - but still human - approachArticle

Relationships change all the time and the one between financial advisor (FA) and client is about to undergo a big shift due to regulatory issues, as well as more ordinary social trends after the Covid pandemic...

Henry van Deventer 6 Jan 2021

Tap, tap, tap and grow
Tap, tap, tap and growArticle

It has been a year of reckoning: a year that lit a fire beneath online payments in South Africa, transforming e-commerce while creating immense economic pressure...

Karen Nadasen 22 Dec 2020

Introducing DOOHshare: a new platform that makes consumers co-creators in advertising campaigns
Introducing DOOHshare: a new platform that makes consumers co-creators in advertising campaignsArticle

Ever wonder what it would feel like to see your face or artwork on a billboard? Tractor Outdoor is letting consumers experience this for themselves, with the launch of its new product...

Issued by Tractor Outdoor 26 Nov 2020

2020 European Film Fest in SA to offer free screenings, events and filmmaker engagements
2020 European Film Fest in SA to offer free screenings, events and filmmaker engagementsArticle

The 2020 European Film Festival will offer a programme of free special events and filmmaker engagements along with free online screenings of new European films from 12 November...

9 Nov 2020

Covid-19 implications for brand strategists
Covid-19 implications for brand strategistsArticle

Andrea Rademeyer - Ask Afrika CEO and founder - was recently invited to address The Abstract Club, a unique association for seasoned marketing strategists, in SA and shares with us...

Issued by Ask Afrika 15 Oct 2020

Crucial new factors to consider before choosing a tertiary institution
Crucial new factors to consider before choosing a tertiary institutionArticle

Covid-19 and global lockdowns will have an enduring impact on how prospective students will make decisions about higher education options in future, an education expert says...

26 Aug 2020

International online collaboration and synergy benefit startup entrepreneurs
International online collaboration and synergy benefit startup entrepreneursArticle

The 'international dialogue' is a collaboration between Northeastern University (Boston, USA) and Tsiba Business School (Woodstock, Cape Town)...

John Durr and Rudi Kimmie, Issued by TSIBA 12 Aug 2020

CiTi is recruiting female entrepreneurs to join Women in Business programme
CiTi is recruiting female entrepreneurs to join Women in Business programmeArticle

This Women's Month, Cape Innovation & Technology Initiative (CiTi) is going a step further by empowering female entrepreneurs to invest valuable time and effort into their businesses...

5 Aug 2020

#WomensMonth: Jeánne Esterhuizen, president of the Retail Motor Industry Organisation (RMI)
#WomensMonth: Jeánne Esterhuizen, president of the Retail Motor Industry Organisation (RMI)Article

This #WomensMonth, we celebrate the sheroes, SHE-E-Os, fempreneurs and fempire builders of South Africa and the rest of Africa

31 Jul 2020

Multi award-winning agency, Isobar Nigeria, walks away with another 8 awards at the recent Pitcher Awards
Multi award-winning agency, Isobar Nigeria, walks away with another 8 awards at the recent Pitcher AwardsArticle

Isobar Nigeria cemented their position as an industry leader by scooping 8 awards at the prestigious Pitcher Awards. They have once again proven their ranking amongst the top creative agencies in Nigeria...

Issued by Dentsu 31 Jul 2020

Launch of Debut Programme 2nd Edition
Launch of Debut Programme 2nd EditionArticle

Following a hugely impactful first iteration of the Debut Programme, which was launched by the Minister of Sport, Arts and Culture in 2017, Business and Arts South Africa is calling for applications for the next round of the programme...

Issued by Business and Arts South Africa 27 Jul 2020

POPI Act on our doorsteps
POPI Act on our doorstepsArticle

On 22 June 2020 the Presidency announced the commencement of several additional sections of the POPI Act and companies will have until 1 July 2021 to ensure they comply...

Ryan van de Coolwijk 24 Jun 2020

#YouthMonth: Youth, Covid-19 and learning in the workplace
#YouthMonth: Youth, Covid-19 and learning in the workplaceArticle

For young South African graduates learning their professions in the workplace, the Covid-19 lockdown has been a serious set-back to their experiential learning...

Andrew van Zyl 17 Jun 2020

Hamilton Zwane, content copywriter at Grey Africa.
#YouthMonth: Where is social media headed among SA youth?Article

Hamilton Zwane, content copywriter at Grey Africa, gives some insights into how the SA youth are using social media, what's changed in their social media usage during Covid-19, and what should be trending in the near future...

17 Jun 2020

Basa programmes repositioned
Basa programmes repositionedArticle

Business and Arts South Africa NPC (Basa) is repositioning its current programmes to respond proactively to the challenges of the Covid-19 crisis...

Issued by Business and Arts South Africa 4 May 2020

What are the top tech trends to look out for in Africa in 2020?
What are the top tech trends to look out for in Africa in 2020?Article

Global publications have exploded with reports of the most exciting new developments that can be expected in 2020...

17 Dec 2019

We can't all be Mandela. But we can live up to his legacy
We can't all be Mandela. But we can live up to his legacyArticle

Honouring Mandela's memory means standing up for the values that he lived for. It means choosing accountability, and playing an active role in serving your community...

Michael Hathorn, Issued by Ginkgo Agency 10 Jul 2019

Outdoor Network building growing national large format digital presence
Outdoor Network building growing national large format digital presenceArticle

With digital at the heart of its development strategy, Outdoor Network has grown its digital national large format network to five highway sites...

Issued by Provantage Media Group 18 Jun 2019

Outdoor media = digital media... when creatives get it right
Outdoor media = digital media... when creatives get it rightArticle

Outdoor ads are booming in the smartphone age - and for some brands, these ads are even generating engagement on social media. Why is outdoor advertising still making such a large impact in the digital age?...

Genevieve Considine 12 Apr 2019

#BizTrends2019: Melissa Attree's top content marketing trends for right now
#BizTrends2019: Melissa Attree's top content marketing trends for right nowArticle

Those that fail to prepare, prepare to fail. Luckily, in the January 2019 Meltwater webinar, Ogilvy Cape Town's creative director Melissa Attree explained how to evolve your content marketing strategy for success in 2019...

Leigh Andrews 30 Jan 2019

Looking beyond matric with NewBridge
Looking beyond matric with NewBridgeArticle

As the province's 2018 matriculants await their final examination results, some of the thought leaders in the field of education are debating their futures and the new offerings available from the private sector...

Issued by Symbiotic Communications 8 Jan 2019

Call for applications for BASA's Scale-Up programme
Call for applications for BASA's Scale-Up programmeArticle

Ever asked: "How does my creative work fit into the broader sector and how can I 'scale-up' my skills, knowledge and networks?" BASA Scale-Up is for you!...

Issued by Business and Arts South Africa 13 Jun 2018

Image supplied.
Extended reality bitesArticle

How virtual, augmented and mixed reality technologies are reshaping how consumers experience brands and the world around them...

Gil Sperling 7 May 2018

New research reveals traditional retailers intensify focus on omnichannel approach
New research reveals traditional retailers intensify focus on omnichannel approachArticle

A new study finds that traditional 'bricks and mortar' retailers are seeking to buttress their ailing offline-store activities with the development of integrated online engagement channels...

10 Apr 2018

Building a socially cohesive SA: Indlulamithi South Africa Scenarios 2030
Building a socially cohesive SA: Indlulamithi South Africa Scenarios 2030Article

The Indlulamithi South Africa Scenarios 2030 project, which began mid-2017, aims to concentrate the minds of decision-makers in government, business, labour, civil society and other local and global role-players on the critical question of building a united and socially cohesive country...

2 Mar 2018

Footwear and children's wear to remain key growth drivers in apparel market
Footwear and children's wear to remain key growth drivers in apparel marketArticle

Apparel and footwear industry performance in 2017 has seen value sales grow by 4% with sportswear the most dynamic growth area, closely followed by children's wear...

7 Feb 2018

Retailers turn to digital innovation to enrich customer experience
Retailers turn to digital innovation to enrich customer experienceArticle

As the holiday shopping rush gets into full swing, South African retailers are increasingly looking to technology that they can use to improve their operations...

Chantel Troskie 19 Dec 2017

(c) rawpixel -
The human era of marketingArticle

Clean-up in the marketing aisle! Social media has swiped its hand across B2B and B2C and left marketing in disarray. Watch your step, because H2H is demanding shelf space...

Jodene Shaer 17 Feb 2017

Online route to a bigger slice of festive season consumer spending
Online route to a bigger slice of festive season consumer spendingArticle

Retailers that more effectively integrate the customer experience from brick-and-mortar with online are best placed to secure a bigger slice of the festive season consumer spending pie this year...

22 Dec 2016

Fintech's place in the pension fund industry
Fintech's place in the pension fund industryArticle

Experts explore the relevance of fintech within the South African retirement fund industry...

29 Oct 2016

The social phenomenon that is Black Twitter
The social phenomenon that is Black TwitterArticle

If the term 'Black Twitter' leaves you scratching your head, you're not alone...

JP Kloppers 26 Sep 2016

Four KPAs of the new era recruiter
Four KPAs of the new era recruiterArticle

Untapped opportunity lies ahead for South African recruiters who are quick to recognise that reactive, conventional recruitment practice is a thing of the past...

Celeste Sirin 30 Aug 2016

Improving immigration policy can assist local economy
Improving immigration policy can assist local economyArticle

In April this year in his address to the SA-Iranian Business Forum in Tehran, South African President Jacob Zuma...

9 Jun 2016

World leaders on Twitter
Best connected African leaders on TwitterArticle

Five African leaders are in the top six most conversational leaders on Twitter...

2 Jun 2016

Why mustn't we overlook the social media lurker?
Why mustn't we overlook the social media lurker?Article

A large proportion of social media users are made up of silent users. These silent users are often referred to as lurkers...

AIMEÉ SERRÃO 24 Feb 2016

Pixabay
Five simple Instagram marketing ideasArticle

Instagram is all about pictures. Models, gourmet businesses and a few others have taken advantage of this visual-inspired social media platform to grow their brands...

Adeniyi Ogunfowoke 10 Feb 2016

Lebo Madiba
[BizTrends 2016] The year of the audienceArticle

Audiences are now getting their news from social media platforms rather than from traditional or even online platforms, and it is important for clients to understand that the audience is at the centre of the conversation...

Lebo Madiba 14 Jan 2016

[BizTrends 2016] Top five trends for Agriculture 2016
[BizTrends 2016] Top five trends for Agriculture 2016Article

With a difficult year ahead there are certain trends that will, more than others, influence the day to day of every farmer and agribusiness and how they put food on our plates...

Cari Van Wyk 14 Jan 2016

Pezibear via
SA Tourism should use opportunities in US market - expertArticle

South Africa can benefit from the American travel industry by looking online to reach this internet-savvy market...

Carin Smith 30 Dec 2015

Music and mobile are already huge in Africa © Ion Chiosea –
[BizTrends 2016] Major digital marketing trendsArticle

Africa Rising' is no longer relevant - we have long passed that milestone and the transformation that the continent is undergoing is dramatic, certainly in terms of communication and connectivity across all sectors of the market...

Marc Spriestersbach 10 Dec 2015

Placing your audience engagement on an exponential growth path
Placing your audience engagement on an exponential growth pathArticle

If you thought audience engagement was an intangible, immeasurable aspect of marketing, best you download the Exponential white paper on this topic, stat, to save your campaigns from stagnating...

Leigh Andrews 6 Oct 2015

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