Results for consumer empathy

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Your brand will thrive when you empathise with your customers
Your brand will thrive when you empathise with your customersArticle

The pandemic and its economic fallout have changed our world for good. Consumers are reassessing their needs and values, adapting their behaviours, and adjusting how they make decisions...

Virginia Alvarez 17 Mar 2021

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Empathy as a starting point to innovationArticle

Often, the orientations to innovation are determined by the skills existing in a factory at a given time. Typically, the company owns a technical know-how and uses it to improve or transform its products...

Amandine Robin 7 Dec 2016

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