Brand and Marketing Specialist

Remuneration:R27000 - R30000 per month tctc 
Benefits:Provident Fund
Location:Gauteng, Rosebank
Education level:Degree
Job level:Mid/Senior
Own transport required:Yes
Travel requirement:Occasional
Job policy:Employment Equity position
Company:Capsicum Culinary Studio

Job description

An exciting opportunity exists within the Capsicum Culinary Studio and IIE School of Hospitality Management brands. This opportunity requires an individual with a fresh, exciting energy that will boost both brands to new and innovative ways of thinking!

Primary purpose of the job

To manage and grow the profitability of Capsicum Culinary Studio & The IIE School of Hospitality & Service Management through the development and management of an integrated brand and marketing strategy.

Duties and responsibilities
  • Develop, manage and implement the brand strategy to ensure and manage the integrity and usage of the brand internally and externally across all mediums.
  • Manage the internal and external Capsicum Culinary Studio & The IIE School of Hospitality & Service Management Corporate Communications and PR Strategy
  • Grow the Capsicum Culinary Studio & The IIE School of Hospitality & Service Management brand through identifying new market opportunities based on solid market research and profit projections
  • Develop and manage marketing strategy for current and new agreed market opportunities, define the implementation process, report on success of projects and propose corrective actions if necessary
  • Develop and implement appropriate policies, procedures and systems in the department to ensure best practice processes to ensure effective functioning of the department and to reduce the risk of business loss
  • Management of all related marketing financial budgets
  • Management of social media content with the Digital Specialist and HQ
  • Management of campaign artwork
  • Alignment with Graphics and Digital
  • Analytics
  • New opportunities and Competitor Activity – monitoring of
  • Degree in Marketing/Communication/PR
  • At least 4–6 years of experience in the brand and marketing field.
  • Experience in the educational Sector an advantage.
Should you not receive a response within two weeks, please consider your application unsuccessful


• Strategic and creative thinker
• Analytical and solutions-focused
• Pioneering skills
• Strong communication skills (verbal and written)
• Ability to laugh in the face of adversity

Posted on 15 Sep 11:21, Closing date 14 Nov

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Roxanne Williams

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