CareerJunction tops "career" searches online

Based on Google Trends, the keyword/phrase, "Career Junction", seems to be top-of-mind for South Africa's jobseekers.
CareerJunction tops "career" searches online
Google Trends (Oct 2014 - Oct 2015) reveals that the term "Career Junction" outperformed any other search term under the topic "career".

"What this means is that we have a strong brand awareness in our employment market. With the growing volume of internet users being driven by the mobile web revolution it's incredibly satisfying to know that job seekers continue to find value in our website," says Paul Byrne, MD of CareerJunction.

"Job portals are seen as a valuable tool for people looking for a change in employment, finding a job or making their next career move. At CareerJunction we currently process over one million job applications and 10 million email job alerts - every single month - that's huge! Ultimately we're making it easier for South African job seekers to market themselves and take control of their career journey - no matter what device they might be using to connect to the internet."

"Since the launch of our new responsive website at the end of October, more than 50% of our site visits converts into applications. This is significant even by world standards and has directly driven a 20% rise in total job applications made via our site. Users applying for jobs from a tablet device are up an impressive 35%." Paul adds, "And all of this is happening during a traditionally quieter month for the recruitment industry."

Paul concludes: "These significant increases confirm that we're responding well to our users' shift to mobile web access and that our continued efforts in making sure our website is mobile optimised (so it works on a desktop, tablet or mobile device) are paying off."

Top five searches terms using "career" under all categories:

Source: Google (Oct 2014 - Oct 2015)

  1. career junction

  2. career jobs
  3. what is career
  4. careers
  5. career job
Top five search terms using "job" under all categories:

Source: Google (Oct 2014 - Oct 2015)

  1. jobs

  2. job vacancies
  3. job description
  4. job mail
  5. job is job
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