Imagine a world where payments are easier than ever before, where we break through barriers and allow everyone access to the digital economy.
Halo Dot is a contactless card payment technology that allows merchants to make sales and accept payments directly on their mobile phones. Customers simply tap their payment card on the Merchant’s device to complete a safe and secure contactless payment.
Halo Dot approached the Matt Brown Show media house, to help raise awareness of the softpos technology and educate the market about how the technology enables the future of the payments across the African and EMEA markets.
The team behind the Matt Brown Show worked closely with the Halo Dot executives to design and produce a multi-episode digital TV series called “Tap into the future with Halo Dot”.
The series unpacked the problem with existing hardware payments, how Halo Dots product reimagines the future of the mobile payments and revealed real-world examples of how Halo Dots technology is being used in emerging markets.
The series was broadcast to key media channels including LinkedIn, YouTube, Facebook, Twitter and the Matt Brown Show podcast, which went out to over 100+ countries around the world.
42,118 views, 350 + comments and engagements, 3,896 watch time hours across 103 countries, a story and media play that resonated with merchants and decision makers around the world.
“Partnering with the Matt Brown Show media house was an amazing experience and really helped us to get our story into key markets that we serve,” says Craig Leppan, business development director and Halo Dot.
For more information on Halo Dot visit: www.halodot.io
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