NewsAbout UsContact UsWebsiteBizcommunity

ZAG invests in new portable state-of-the-art trussing technology

Zinto Activation Group (ZAG), a brand activations and entertainment company, wanted to enhance their brand experience by investing in staging that would take their activations to the next level, while ensuring the safety of their performers. For this reason, ZAG has selected the latest cutting-edge solutions in staging and trussing from the Prolyte Group for their small and large events and entertainment needs.
ZAG has become increasingly popular for its brand encounters and executions that allow brands such as MTN and Eskom to engage and connect with their audiences by combining music, dance and culture on stage, as well as providing consumers with an unparalleled, multi-platform experience that represents the essence of a brand.

ZAG required a durable, high-quality stage that was safe for their performers. It needed to be suitable for indoor and outdoor use, portable, easy to transport and set up, and versatile in terms of reconfiguring and customising the parts to accommodate clients' varying needs. As one of the largest manufacturers of aluminium trussing, staging and structural solutions in the world, the Prolyte Group was able to provide exactly what ZAG was looking for.

Michelle Combrinck, CEO and founder of ZAG concludes, "We are thrilled with this staging which showcases our investment in marketing brands and will cater to our wider discerning client and consumer base."

ZAG specialises in brand encounters, brand concerts, workplace theatre, GigRig activations, events and entertainment with staging, lighting and sound.

For more information about ZAG, visit or call (011) 553 1000.

28 Feb 2012 15:13