The first is a new contravision site on Pybus, a stone’s throw from Guerrilla’s site at 92 Rivonia Road. This time the landlord partner is Redefine and the first client on board is AB InBev for brand Stella Artois.
The second newsworthy development was a bespoke, eye catching execution for client Cadbury. The campaign’s creative concept was ‘Re-gifting Anything’ – including in this case a billboard. The Guerrillas worked tirelessly to make this mega board on Grayston look like it had been re-wrapped and re-gifted, bring the concept to life on an XXXL scale!
These are just two of many exciting developments as Guerrilla IMC chases big growth as it celebrates it’s 10th birthday.