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Juice sector squeezes out R7.9bn in annual sales despite customer cutbacks
The South African juice market grew by 9.5% in the 12 months to the end of March 2023 and is now worth R7.9bn in annual sales. This is according to new data analysis by NIQ that was presented at the Global 2023 IFU Conference hosted by the South African Juice Association (SAFJA) in Somerset West near Cape Town, South Africa. 30 May 2023 Read more

NIQ report shows significant tactical manoeuvres by SA consumers
  • 32% have turned to online to get better deals, save on petrol and minimize shopping trips
  • 26% claim they only have enough money for food, shelter, and the basics 9 May 2023 Read more

  • Power crisis creates a globally unprecedented environment for SA retail sector
  • Smaller manufacturers may benefit due to agility and smaller overheads to fill local supply gaps
  • Staples come out tops as consumers seek long-lasting product offerings
  • 40% fewer shopping trips per month compared to two years ago
  • Covid-19 trends of homebound economy and fewer trips to stores continue 28 Feb 2023 Read more

  • NielsenIQ Report reveals SA's unsettled consumer outlook
    Forty percent of South African consumers say they are in a worse financial position this year compared to a year ago - but CPG categories remain central to 2023 consumer spending intentions. 10 Feb 2023 Read more

    Festive frugality in 2022 as consumers tread a fine line between spoiling and saving
    As the South African retail sector enters the traditionally buoyant festive shopping season the question is whether shoppers will continue their seasonal shopping sprees despite the obvious financial constraints and price pressures they face? 12 Dec 2022 Read more

    Sustainability has a growing role in shopper decision making
    According to the latest NielsenIQ study, 81% of South African consumers feel sustainability is more important to them than it was two years ago, with 53% saying it is because they feel that their health and/or safety could be impacted by climate change. 6 Dec 2022 Read more

    NielsenIQ Bases reveals 2022 Top Breakthrough Innovations in South Africa
    Bases, a NielsenIQ business and leader in helping companies build brands through innovation, renovation, portfolio and pricing strategy, as well as go-to-market optimisation, has released its highly-anticipated 2022 Top Breakthrough Innovation report. For over a decade, this list has been the gold standard in recognising innovation and global success within the fast moving consumer goods (FMCG) space. The 20 winners among this year's innovative brands in South Africa come from a wide range of categories across food, personal and home care, and beverages. 4 Nov 2022 Read more

    'Pay for play' consumer panels are not in the best interest of SA's retail sector
    Benchmark consumer panel provider NielsenIQ South Africa has undertaken an in-depth analysis of the effects of social grants and panel financial incentives on consumer buying patterns which MD Ged Nooy reports has revealed some interesting results... 4 Aug 2022 Read more

    NielsenIQ: 58% of South African consumers say they're buying a greater variety of brands than before Covid
  • Consumers are also largely in search of their perfect brand match, with 76% of South African respondents feeling that if they look hard enough, they can find a brand that fits their exact needs
  • NielsenIQ updates consumer brand preferences -with a focus on small and medium brands - in its latest report 22 Jul 2022 Read more

  • Traditional trade triumphs at the tills
    • South African retail sector records R519bn in annual sales
    • Stabilisation in alcohol sales recovery
    • Top manufacturers seeing strong double-digit growth
     15 Jun 2022 Read more

    Fresh data highlights 109% rise in online bread sales
    The South African e-commerce sector has exploded over the last two years and to help manufacturers and retailers keep track of this NielsenIQ has established a robust e-commerce data tracking solution in partnership with some of South Africa's largest brick and mortar and online retailers. 3 Jun 2022 Read more

    South Africa's significant shopping shifts and the data that found them
    Until 26 March 2020, when South Africa entered the Covid-19-induced hard lockdown, the week after the 25th of the month was the busiest week for retailers. Also known as payday week, sales were 11.6% higher than any other week of the month followed by the first week of the month that was 7.6% higher than other weeks. 20 Apr 2022 Read more

    Amidst global upheavals new data reveals full effects of consumer inflation
    Amidst the ongoing fallout from the COVID-19 pandemic and the aftershocks of creeping cost pressures and higher basket spend, NielsenIQ analysis of its South African Retailer Measurement Service data has revealed that almost 60% of the top consumer goods product categories experienced price increases ahead of Consumer Price Inflation (CPI) during Quarter 4, 2021. 1 Mar 2022 Read more

    South African shoppers feel effects of recovery rollercoaster
    Two-thirds of South African consumers remain convinced of the long term effects of the COVID-19 pandemic and believe the country will only be free of its direct impacts beyond 2023. This is the highest percentage amongst the 16 countries surveyed in the newly released NielsenIQ 2022 South African Consumer Outlook Study, which has revealed a substantially altered picture of local consumers. The report has significant implications in light of consumers' changed priorities and is critically important in terms of evaluating how these will affect their spending habits and product choices. 27 Jan 2022 Read more

    NielsenIQ reveals substantial shifts in pricing and promotions
    NielsenIQ recently hosted a regional client webinar Navigating Through Turbulent Times that provided a deep analysis of a new era of price and promotions amidst the ongoing aftershocks of the COVID-19 pandemic. Driven by the NielsenIQ Analytics Intelligence division, the online event outlined the new realities around pricing strategies to help FMCG manufacturers make sense of the altered COVID-19 retail reality. 27 Oct 2021 Read more

    Bechmark store data is key for level playing field in SA's retail sector
    The manufacturing and retail landscape in South Africa has changed forever. Amidst these tumultuous market conditions, NielsenIQ South Africa MD Ged Nooy says that a substantive store measurement panel is key but he raises concerns about a worrying trend towards aggregated data which is resulting in up to 50% of manufacturers' market share measurement being lost and the lack of a true picture of the real state of play in the local industry... 19 Oct 2021 Read more

    Private label growth boosts its upward trajectory
    South Africa's private label sector has continued its upward trajectory amidst the age of lockdowns and an altered consumer reality. This is borne out by NielsenIQ analysis which shows that the PL sector now commands 24.3% of total basket* value sales in South Africa which equates to R71-Billion in annual sales (12-months to end May 2021). 7 Sep 2021 Read more