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Welcome to the
Abnormal Press Office
We believe it's essential for brands to break their categories in order to have an impact. Our small team packs a big punch as we make it our daily mission to fight the norm.
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Abnormal secures Haleon Expert!
Abnormal, a leading advertising agency, today announced that it has secured the Haleon Specialist creative account. The decision comes after a lengthy pitch process, from which Abnormal emerged victorious. 6 Jul 2023 Read more

Alice down the digital rabbit hole
"Only a few find the way, some don't recognize it when they do - some... don't ever want to." 5 Apr 2023 Read more

Are discounting strategies counting towards your brand strategy?
The same way consumers are counting their cents the one minute only to cough up more rands the next, so too are marketers when it comes to calculating the true cost of discounting promotions. 20 Jul 2022 Read more