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about us

The Hardy Boys is an independent team of idea generators, strategic thinkers, designers and problem solvers that has been helping clients create, re-fresh, re-position and build brands since 1994.

The agency's approach to brands is a simple yet focused one: every great brand starts with a great idea. When brands are built on outstanding ideas, value is created for shareholders, consumers are engaged and employees are inspired. The idea must be the right one for the brand - it has to inspire, endure and deliver measurable results.

The Hardy Boys takes a "channel neutral" approach, working across all creative disciplines and partnering when necessary to find answers and ensure that proposed solutions are always driven by brand and consumer relevance. The agency does not compete with other agencies, but fiercely with other brands.

Unilever | Sunlight | OMO | Miladys | SA Home Loans | Thule | Spar | QASA | Reach for a dream| Fruit Crisps | Future Life | G.U.D | Knight Turner | Ola | Cornetto | Gino Ginelli | Magnum | Moo | Paddle Pop| Rich 'n Creamy | Colombo | Diageo London | Tedelex Trading | Adcock Ingram | Rainbow Chicken