Digital Content Producer

Remuneration:To be discussed 
Location:Cape Town, Foreshore
Education level:Diploma
Job level:Mid
Own transport required:Yes
Travel requirement:Occasional
Company:Smile 90.4FM

Job description

Create content that shares our story and vision, promote our brand, and makes an impact across many different digital platforms.


  • Relevant qualification in Digital Marketing
  • Minimum two to three years of experience in Digital Marketing

Skills and competencies
  • Adventurous, openminded, proactive, passionate and creative
  • Experience with WordPress, Google Ads, SEM., SEO, Adwords, other marketing channels
  • Copywriting, video and audio creation
  • Analytical mind with focus on improvement
  • Excellent communication skills
  • Technically proficient and curious
  • Work at a fast everchanging pace independently and within a team
  • Continually learning
  • Deadline drive and work under tight time constraints

Duties and responsibilities
  • Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more
  • Create content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms
  • Work closely with the programming team to produce content that generates results
  • Use your editing, content management, and HTML skills to publish and edit content across various digital platforms
  • Use your knowledge of SEO and content development to create digital content that helps us get found via search engines, and showcases our company as a leader within the industry
  • Become an influencer who makes an impact on the company and within the industry through the production of digital content
  • Manage the company's social media accounts and develop marketing campaigns on Facebook and Instagram.
  • Analyse effectiveness of marketing initiatives through performance metrics and manage budget to maximize ROI.
  • Manage work plans and work collaboratively with cross-disciplinary teams to improve site architecture and usability.
  • Produce and format videos and photos for e-newsletters, blog, and social media channels (including Facebook and YouTube).
  • Work with plugins, widgets, HTML.
  • Implement third-party social media plugins via JavaScript tags.
  • Maintain social media services/accounts, including YouTube video management.
  • Assist in finding workarounds to the technical constraints the Internet frequently offers.
  • Write headlines and create SEO keywords expanding the reach of HLN's social and digital content.
  • Analyse effectiveness of marketing initiatives through performance metrics and manage budget to maximize ROI.

Posted on 23 Feb 09:51

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Lindy Gray

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See also: Content Writer
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