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Digital Campaign Manager
|Remuneration:||R19000 - R25000 per month|
Are you an energetic, digital campaign manager looking for your next career step? A great client of our is looking to fill this exact role!
A Bit about the client:
My client is an in-house digital agecy for a very large holding group, situated in the automotive industry. The offices are based in Boksburg and will be relocating to Edenvale within the year. Our clients "client base" is rapibdly growing, and will tripple in size before the year is out. To deal with this capacity, they are building their team!
A bit about the role:
As the Social Media/Digital Campaign Manager you will be required to contribute to and help develop marketing campaigns using social media and digital platforms for Market Dealer's clients. Being a varied role, typical tasks will involve developing, executing and evaluating online marketing campaigns as well as maintaining and developing client relationships
The candidate should possess a creative drive and be able to articulate and document ideas to the design and marketing teams internally and externally. He/she should have experience in working with a variety of social media and digital platforms and design tools with a solid understanding of good marketing principles.
Duties and Responsibilities
- Develop, contribute to and execute integrated digital marketing campaigns and strategies with the aim of acquiring and retaining customers.
- Manage the implementation, tracking and measurement of online marketing campaigns
- Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity
- Work within a budget and report any overspend
- Manage multiple social media platforms for clients
- Plan and deliver targeted email, marketing, SMS and direct mailing campaigns using selection of marketing tools.
- Seeking and managing online advertising opportunities for Market Dealer and its clients
- Write, edit and proofread copy for promotional materials within marketing campaigns
- Ensure that the organisation's brand and identity is adhered to in campaigns and in all communication channels
- Managing the production and distribution of digital marketing assets
- Liaising and managing design and print teams and suppliers
- Organising and attending offline events such as conferences, seminars, receptions and exhibitions;
- Deliver regular reports of campaign results, including web analysis and evaluation of KPIs
- Maintain regular measurement of the ROI of campaigns
- Ensure accuracy of marketing materials and provide formal sign off if necessary
- Administer the website(s)
- Collect and use data to inform new campaigns and the evaluation of existing campaigns
- Conducting market research and competitor analysis
- Identify, evaluate and improving campaigns to improve effectiveness, efficiency and quality of service
- Manage and develop client relationships
Posted on 15 Mar 11:56
Recruit Digital; leading recruitment agency for the Digital, Media, IT & Advertising sectors in South Africa.
Covering both Cape Town and JHB roles, Recruit Digital provides staff for Media firms, Digital Agencies, Corporates, Startups, E-commerce retailers, and all other Internet related businesses.
Recruit Digital fills vacancies within Client Services, Creative & Design, Development & Technology, Sales, Copy-writing, Social Media, SEO, Planning & Strategy, Marketing, Senior Management & Executive positions.
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