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Social Media Specialist

Remuneration:R20000 - R25000 per month Cost to company 
Benefits:Medical Aid; Pension Fund and on-site gym
Location:Bedfordview
Education level:Diploma
Job level:Mid
Own transport required:Yes
Type:Permanent
Company:IUM


Job description

We are looking for a social media specialist to join our expanding marketing team.

The main purpose of the role will be to plan, implement and monitor the group of companies’ social media strategies in order to increase brand awareness, improve marketing efforts and increase sales.

The daily operational duties will include: 
  • Build and execute social media strategy through competitive research, platform determination, bench-marking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Communicating with social media followers, including responding to queries in a timely manner.
  • Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
  • Set up and optimise company pages within each platform to increase the visibility of company’s social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create editorial calendars and syndication schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
  • Any other duty that may be required for the smooth running of the department


Requirements

  • A three year marketing diploma or similar qualification
  • Three or more years of social media experience including planning and managing content in a corporate, or agency setting.
  • Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
  • An ability to work independently.
  • Extensive stakeholder relationship management experience
  • Multi-tasking and time-management skills, with the ability to prioritize tasks.
  • Ability to work in a fast-paced, high-pressure environment.
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Critical thinker and problem-solving skills
  • Team player
Please email your CV and portfolio of evidence to the details provided. Should any candidate that applies not have feedback within two weeks, please consider the application unsuccessful.

Posted on 07 Nov 15:46

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Joanni Sherriff

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