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Media Relations Lead

Remuneration:R50000 - R55000 per month negotiable Cost to company 
Benefits:Retirement Funding
Location:Johannesburg, Bryanston
Education level:Degree
Job level:Senior
Own transport required:Yes
Travel requirement:Often
Reference:#LEW 01/12
Company:Lewyll Communications

Job description

This is a fantastic opportunity to kick-start 2020 in style, by joining the team of this highly-respected international communications and PR Agency.

The key component of this senior role (BUD equivalent), is to ensure the agency delivery of integrated of 360-degree campaigns for all client work, working closely in conjunction with their head of content, for existing business and for new business opportunities.

Competencies would include, but not be restricted to:   
  • Media                     
    • Strong working knowledge of the media landscape in South Africa (into Africa an added advantage), as well as Social Media and best practices and analytics 
    • Be able to identify media opportunities 
    • Carry out the media planning and buying process, including management of the media house partnerships and relationships 
    • Consult on campaigns, and compile media plans with negotiated costs for media projects on digital, print, outdoor, broadcast platforms in South Africa and the rest of the continent 
    • Create and manage barter deals 
    • Oversee and manage client media projects 
    • To ensure all projects are within budget by monitoring and managing costs and meeting the agreed profit margin 
  • Responsibilities     
    • Lead the content strategy and research for clients 
    • Work with research data and distilling salient points to support initiative and objective 
    • Establish content marketing discipline through creating and distributing valuable, relevant, and consistent content to attract and achieve objectives 
    • Devise and drive strategic communications plans and pitch documents 
    • Identify suitable angles and compile press releases, opinion pieces, interview motivations, speeches, profiles, newsletters, FAQ, and announcements etc.
  • Consulting             
    • Daily communication with practice leads, clients, and media including but not limited to taking briefs discussing strategy and future opportunities, contact reports, general communication 
    • Manage expectations with client service leads and practice leads, and offer solutions to any problem areas
  • Mentorship
    • Strong mentorship abilities in order to develop teams and ensuring quality output


  • Must hold a relevant tertiary qualification, honours or master's level would be to your benefit
  • This role would be the equivalent of senior account director or BUD level - requiring a minimum of eight to 10 years in an accredited PR Agency
  • A solid understanding of the full media landscape in South Africa and elsewhere on the continent
  • Must have excellent written and verbal skills
  • Passionate and knowledgeable about media, social media and digital content and campaigns
  • Curious, creative and up for a challenge
  • Smart and clear communicator, with excellent presentation skills
  • Friendly, positive and a good relationship builder
  • Strong business acumen 

Posted on 03 Feb 10:32

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